Trying to start a brand from scratch while still having a day job is one of the hardest things I’ve ever done. Some months it feels like I have all the time in the world, and others I’m lucky if I get enough sleep and food in me, let alone work towards my side hustle. Despite my obstacles, this past October, I was still able to put out Ink Tuesday content, go viral once with a TikTok video that receivedRead more
Posts filed in: Shop Promotion
6 Posts You Must Read for Holiday Success
The holiday season is your Artist Shop’s time to shine. According to a recent survey conducted by the National Retail Federation (NRF), more than half of consumers plan to do their holiday shopping online in 2021. They also expect to spend an average of $998 on holiday gifts and other items. With today’s shopping trends, your online shop has potential for great success this holiday season. But you must have a comprehensive holiday game plan in place—and we can helpRead more
Your Artist Shops Holiday Checklist: 2021 Edition
We’re already deep in the trenches of the holiday season. If you’ve been here before, welcome back! First time? Just follow our lead and we’ll help you navigate through the chaos of running an online shop during the busiest time of the year. There’s a lot to do to ensure your holiday season is successful, from refreshing the look of your shop to strategizing promos to mapping out your social media schedule. We want to make that to-do list lessRead more
Ink Tuesday, Month 2: My First Sale, the TikTok Algorithm, and More
Starting a brand from scratch is thrilling, but after that initial enthusiasm wears off, things get progressively harder. Especially when you don’t see much success posting online to keep you motivated. It’s easy to get frustrated making artwork no one sees. This is part of what I experienced during Month 2 of Ink Tuesday, my 365 project where I freehand paint for 52 weeks straight. Even though I didn’t see the kind of growth I wanted during September, I’m stillRead more
How to Join the Season of Giving this Holiday
The busiest shopping season is upon us. This time of year is your best opportunity to attract new visitors to your Artist Shop and convert them into regular customers. Your success is our priority, and that’s why we’re letting you in on our upcoming Season of Giving holiday campaign. We’re sharing our concept with you to give you ideas on how to market your shop during the holiday season. This year, we’re focusing on the warm, fuzzy feeling we allRead more
Introducing Ink Tuesday: Month 1 of Starting a Brand from Scratch
I’m the creator of Ink Tuesday, and this past month has been the best of my life. This is surprising, considering this summer I was the most anxious I’ve been in years. I felt like the rug had been pulled out from under me. I was just going through the motions of work, eat, sleep, and repeat with very little to look forward to. All those gut-wrenching feelings of self-doubt went away when I decided to start a 365 projectRead more
10 Steps to Earning $1,000+ Monthly with Your Shop
I’m Justyna, owner of two Threadless Artist Shops, Fox Shiver and TRUFFLEPIG. I’m here to share some advice on how to run a successful shop that brings in money. When I started making designs, I was bad at drawing, had no followers on social media, and earned nothing. I didn’t even have any designs to add when I opened my first shop. It took me days to make one, and then weeks to add it to my store, because IRead more
Three Ways to Make Money at Threadless
For many members of the Threadless community, making art is a lifelong passion. But how does an artist turn that passion into not just money, but a reliable source of income? That’s what Threadless focuses on since we set up shop more than two decades ago. Over the years, we’ve partnered with thousands of independent artists, many of whom experienced great success. Some have even gone on to create their own businesses. And we couldn’t be more excited! If you’reRead more
Lifestyle Overlays That’ll Make Your Art Pop
Lifestyle photography showcases your products in real-life situations, out in the real world. This allows potential customers to envision themselves using your products in their everyday lives. 75% of online shoppers rely on product photos when deciding on a potential purchase¹. High-quality lifestyle photography not only helps you drive conversions in your Artist Shop, but it can also increase engagement on your social-media posts. More shares equals more conversions! Most lifestyle photography requires a professional-grade camera, near-perfect natural lighting, andRead more
Get Your Incredible Art Featured on Threadless!
We at Threadless want to introduce your art to millions of folks around the world. Not just because it gives us the warm fuzzies in our tum-tums (it totally does), but because it helps you—an independent artist—succeed. That’s the sole reason why Threadless exists. All of the visuals you see on our homepage, social media, blog, and email newsletters feature original designs made by our diverse community. We use our platforms to put your art in front of people whoRead more
Double Your Earnings with Face Masks in April!
The pandemic continues to have a financial impact on independent artists and small businesses across the globe. At Threadless, we’re determined to help our artist community offset those financial losses any way we can. That’s why we’re doubling shop owner earnings on all Face Mask sales for the entire month of April! This amazing earnings opportunity is only available to Artist Shop owners opted into Managed Pricing and Promotions (MPP). If you decide to opt into MPP, here’s how yourRead more
Numbers Don’t Lie: Grow Your Business with These Tools
If you’re an Artist Shop owner, you have the skill and imagination you need to make incredible art. We know because we’ve seen it! However, no matter how adept you are at wielding a paintbrush, pen, or stylus, you might not be familiar with the online tools you can use to better sell your art. There are two tools in particular that reveal how customers interact with your shop. Read on to learn how Google Analytics and targeted ad campaignsRead more