Increase Traffic to Your Artist Shop With Your “About Page”

“I love filling out bios on social media!”, said no one ever. Whether you’re filling out 160 characters or less about yourself on Twitter or in the seemingly infinite bio box on Facebook, there’s something about the question “tell us about yourself!” that makes us forget our names and everything about who we are. So when you saw that Artist Shops now has an “About Page” you can fill out, your brain may have pulled an anxious record scratch. IRead more

How to Use Keywords for Your Online Store

We’ve touched a little on keywords when talking about what SEO is and how to use it to attract more customers. But keywords and their usage is one hefty topic that shouldn’t be limited to a few measly bullet points; there’s a lot that goes into keywords, finding the right ones, and how to use them to get the most out of them. Here’s our guide on how to use keywords for your online store! .     .     . What areRead more

How to Build a T-Shirt Business: Week 2

Building a T-Shirt Business Week 2 Artist Shops is a platform associated with creatives, designers and artists, but it can be used for anything. What I’ll be attempting in this series is to build a t-shirt business from scratch within the limitations of 30 minutes a day. Expect a lot of hacks, automation, and stealing to get this done. Missed Week One? Catch up here. Day Six Design Currently I’m using Affinity Designer when designing, but Photoshop has a great tool to manipulate text so I’m using that. ThereRead more

How to Use SEO to Get More Customers

The internet is vast. And putting your designs out there without making sure you’ve got some solid SEO for them is a lot like fishing without bait – it’s gonna be way harder to get a bite. And it’s not much different for blogging – you could have the best content in the world, but if you don’t know how to use SEO to help people and search engines find it? It might as well just sit and gather pixel dust. Around the middle ofRead more

How to Build Your Social Media Audience

We’ve all been there: you write a killer tweet, publish it, sit and wait for those retweets to start pouring in, annnd… nothing happens. Anyone who’s tried building a social following for their online store, their art, for their blog, etc. knows that it’s not as simple as “if you tweet it, they will ‘Like’”. Learning how to build your social media audience and then putting those methods into practice takes work, and definitely takes time. But they say, “the best way to learn is by doing.” So weRead more

10 Podcasts You Should be Listening to

There are a ton of helpful ecommerce and marketing books out there. But you’re a busy artist growing their business, maybe growing your online store. You don’t always have time to sit down and read Ecommerce For Dummies. That’s where podcasts can come in handy. Podcasts allow you to multi-task, maybe make some art and tend to your shop, while you passively listen and get some amazing advice. If you want lots of ecommerce answers with none of the hours put into scouring through booksRead more

9 Reasons Why You Should Have a Blog For Your Business

Blogging may not seem like it would be super helpful in building your business. After all, if you don’t have a big following for your online business yet, what good is a blog gonna do, right? But actually, having a blog for your online business, or business in general, can help build that audience in multiple ways. Here are 9 reasons why you should have a blog for your business, and what it can do for you. .     .    Read more

14 Ways to Make Your First Sale

If a shop is awesome, but no one is around to see it, does it make a sale? After taking all the time you need to set up your shop and all the social media accounts for it, it can be easy to hit a brick wall when you get to the whole how-do-I-actually-sell-this-stuff part. There’s no one magic “That Was Easy” button when it comes to making your first sale, but there are a ton of tips and tricks that can help you getRead more

4 Ways Pins & Patches Could Help

Whether or not you keep up with fashion trends, pins and patches are a fun trend to keep up with. And they’re super in right now. Maybe it’s because the ’90s are coming back with a vengeance. Maybe it’s just because they’re cute and fun. Maybe it’s because you can drop $10 on a pin and your wallet won’t feel guilty for it. Whatever the reason, patch-turned-tee artist Dano Brown (Danobanano) said it best when he told me: “I think that theresRead more

How Google Analytics Can Help You

“Google Analytics” is kind of one of those terms we throw around a lot, but still don’t understand. Kind of like the Cloud. We all talk about the Cloud all the time, but do we really know what it is? Before showing you how to sign up for Google Analytics, let’s talk a little bit about what Google Analytics actually does and why it’s an important tool. WHAT IS IT? Google Analytics is very basically a tool that gives you moreRead more

What is SEO and How do You Use it?

Whether or not you’ve heard the three-letter-‘word’ “SEO,” there’s one question we can all relate to: “WTF is SEO…” SEO stands for Search Engine Optimization. Which also kind of begs the same question: “wtf is search engine optimization?” Search engines like Google and Bing have always been tools to gauge the popularity of sites. SEO kind of leaves a trail of crumbs for ants to follow, if you will, or a trail of Reese’s Pieces for ET – it sets up a path for searchRead more