5 Hacks to Grow Your Online Business

Running a successful online business requires strategy. It’s not a set-it-and-forget-it endeavor. If you’re continually focused on improving your customer experience, from the way your brand’s expressed on your homepage to the kinds of products you offer and the frequency with which you add new art, then you’ll likely see repeat shoppers and increased traffic over time. We’ve gathered the latest Artist Shops hacks artists are using to ensure their brands stand out, their art’s well represented on each product,Read more

Activewear Alert: Add Performance Tees to Your Artist Shop

Nothing’s more motivating when you’re hitting up the gym than an energizing outfit. Activewear is stylish, fashion-forward apparel that’s been optimized for athletic performance. It looks good while you’re working out and transitions well to other activities throughout the day. Welcome to our catalogue brand-new, exclusive to Artist Shops, short and long sleeve performance t-shirts. Your fans will finally be able to sweat in style, sporting your designs on the treadmill, trail, court, or anywhere else they like to workout. Finally,Read more

New Products Update: Magnets and Buttons Are Live

Sharing your art just got easier. Magnets and buttons are available to include in your Artist Shop, and we can’t contain our excitement for these likable, wearable, and magnetic products. Fans will delight in scooping up your designs to stick to their fridges and lockers or pin on their tees, jackets, and backpacks. Both products are an excellent item to add to a shopper’s cart in order to reach shipping minimums. It’s great to have several cart-building products like theseRead more

Four Painless Ways to Grow Your Email Marketing List

The good news about email marketing: it’s an easy way to leverage data to better communicate with your customers and drive sales. The bad news? When you’re not actively adding new contacts to your list, you’re slowly losing them. (People opt-out of your communications, change email addresses, and abandon old accounts.) Even as you’re adding fresh emails, your overall list could be shrinking. That’s why it’s imperative to diligently collect contacts on an ongoing basis. These two guides are incrediblyRead more

How Themes and Collections Strengthen Your Brand

Your brand is uniquely you. More than simply the accumulation of your designs or art, your brand is what makes you distinct—setting you apart from other artists in the marketplace. It’s what comes to mind when a potential customer thinks of your work. Whether or not you’re actively taking steps to mold and shape it, your audience responds and reacts to obvious (and nuanced) aspects of your brand’s online presence. New and longtime fans will base their perceptions about yourRead more

The Anatomy of a Perfect Newsletter

Promoting your business may seem daunting, but with the right tools and strategy, it doesn’t have to be. Knowing how to properly put together and send a newsletter is an important part of running promotions, notifying your customers of new products or designs, and driving traffic to your website. If you aren’t quite ready to send a newsletter, learn how easy it is to get started! If you don’t have an email service provider (ESP), Mailchimp is a great placeRead more

A 12 Step Guide to Promoting Your Artist Shop On Instagram

We caught word of a pretty incredible Artist Shop owner milestone from fellow Shop owner, Paul Smith. He shared in our Threadless Artist Facebook Group that his Shop just had a major sale. The success sparked a great conversation about the ways Shop owners can use social to promote not only their designs, but to truly engage with potential fans, customers and like-minded folks. Paul breaks down some interesting tactics he uses to promote his Artist Shop and we encourageRead more

4 Highly Effective Ways to Run a Promotion in your Artist Shop

Promotions are one of the best ways to inspire customers to purchase from your Artist Shop. Seriously, as a consumer, we all love to save money where we can, and even a small deal is better than no deal. Below is a step-by-step guide covering four simple and easy ways to run a promotion in your Artist Shop! 1. Run a Sale for your Entire Shop From your Artist Dashboard, click on Adjust Your Prices from the Promotional Pricing window. That brings you to the GlobalRead more