How to Build Your Social Media Audience

We’ve all been there: you write a killer tweet, publish it, sit and wait for those retweets to start pouring in, annnd… nothing happens. Anyone who’s tried building a social following for their online store, their art, for their blog, etc. knows that it’s not as simple as “if you tweet it, they will ‘Like’”. Learning how to build your social media audience and then putting those methods into practice takes work, and definitely takes time. But they say, “the best way to learn is by doing.” So weRead more

More Free Textures For Your Art!

‘Tis the season to be giving! And seeing as our first Textures Pack was such a hit, we wanted to give you a few more to play around with! Our graphics guru Katie created a whole new set of free textures for you to apply to your art. Use them on everything from holiday card designs for your family, to new designs for your Artist Shop, to holiday card designs that you decide to sell on pillows in your Shop! AndRead more

How to Get Your Online Shop Ready for the Holidays

It’s the most wonderful time of the year…especially for making sales! ‘Tis the season to get gift shopping, and because of this, the holidays are prime time for your to get an extra boost in sales and publicity for your shop. Here are a few tips for how to get your online shop ready for the holidays! .     .     . Update Your Cover Photo with Holiday Cheer & Sale Info Making a holiday-ized version of your cover photo is aRead more

Free Textures For Your Art

Ever look at a piece of art with a distressed or dappled look to it and wonder what crazy process the artist used? Well you’re in luck! The distressed look is actually easier to achieve than you’d expect; all it takes is textures.  From old crinkled paper, to chipping paint, to splotches of paint, textures can be made up of almost anything and are an artist’s best friend. They can provide a finishing touch and extra element of intrigue to any art piece. Best of all,Read more

How to Boost Sales With Color

In college, I remember talking to a guy who had a disorder called synesthesia, which caused him to see a splotch of color appear whenever anyone spoke (my voice was purple). He told me the experience was so intense that there are people he can’t even talk to because the ‘color of their voice’ is too gross. Such is the power of color. If you’re seeking the secret to what colors are guaranteed to lead to more sales, here it is: there isRead more

What Makes You Click-Worthy? Why Buttons Work

People. Love. Buttons. From pressing every button in the elevator as kids (and sometimes grown-ups), to the trope of the forbidden “big red button” always getting pressed, there’s something irresistible about pressing buttons. I mean, who hasn’t wanted to do this on The Voice? There are actually a lot of things that make pressing buttons tantalizingly tempting. And when it comes to trying to direct people to a product of yours or trying to get them to click into your shop or toRead more

10 Podcasts You Should be Listening to

There are a ton of helpful ecommerce and marketing books out there. But you’re a busy artist growing their business, maybe growing your online store. You don’t always have time to sit down and read Ecommerce For Dummies. That’s where podcasts can come in handy. Podcasts allow you to multi-task, maybe make some art and tend to your shop, while you passively listen and get some amazing advice. If you want lots of ecommerce answers with none of the hours put into scouring through booksRead more

Case Study: Zen Pencils

Every creative dreams of being able to quit their day job to pursue their craft full time. And Zen Pencils creator (and Artist Shop owner) Gavin Aung Than managed to successfully trade his corporate design job to pursue his passion of cartooning. But while Gavin managed to turn his passion project into a successful career, his story is also humbling and realistic. It took more than simply posting a comic and gaining success – getting to where he is nowRead more

How to Make a Creative Cover Photo

Facebook, LinkedIn, Twitter, and even Threadless Artist Shops may all be pretty different online outlets. But the one thing they (and most social media outlets) have in common is that you can add a cover photo to the top of your page. Cover photos are a relief for those of us who are indecisive when picking out our profile picture. But besides being fun and cool-looking, cover photos can also be a great tool to uniquely advertise your art! Here are aRead more

4 Clothing Brands That Started Off Small

It’s hard to imagine now how the Starbucks or McDonalds of the world ever had humble beginnings. But every business has to start somewhere. As the old, ancient saying goes, “started at the bottom now we’re here.” Just like they say writers need to read to help improve their craft, sometimes reading about how people built their successful apparel businesses from nothing into clothing empires is the most inspirational and educational thing you can do to help build your own business. Here are 4 clothing brandsRead more

14 Ways to Make Your First Sale

If a shop is awesome, but no one is around to see it, does it make a sale? After taking all the time you need to set up your shop and all the social media accounts for it, it can be easy to hit a brick wall when you get to the whole how-do-I-actually-sell-this-stuff part. There’s no one magic “That Was Easy” button when it comes to making your first sale, but there are a ton of tips and tricks that can help you getRead more

How to Promote Your Comic Book

With comics becoming more mainstream and more alternative comics being sought out, it’s a good time to be in the industry. No longer are comic conventions tiny, niche, intimate gatherings – now, they’re full of A-listers and attract hoards of crowds. They’re the new cool and it’s more important than ever to learn how to promote your comic book or webcomic. 5 Ways on How to Promote your Comic Book 1. Crowdfunding TO PROMOTE YOUR COMIC BOOK Don’t underestimate the power ofRead more