The Top 5 Mistakes Shop Owners Make During Sales

The world of the Internet is constantly changing. Therefore, the art of making a sale is constantly changing as well. Such is the reality of being an online shop owner in the modern digital era. But we’re all learning together! And to really nail down and master the “Dos” of running a promo for your online store, you first have to figure out the “Don’ts” so you can avoid or fix them. We’ve taken a few faux pas we’ve seenRead more

Infographic: The Perfect Timeline for Running a 5-Day Promo

Deciding to run a promo is easy. After all, everyone loves a good discount – it’s great for the customer and benefits the shop owner! Easy Digital Downloads, for example, reported a 16% revenue increase during their summer sale in July 2017 compared with the previous month. But for online store owners, running a promo (an awesome promo) takes some mental muscle, and it can be downright overwhelming. Never fear – we’ve got a step-by-step infographic that will walk you through how to set upRead more

How Did You Start Your Creative Career?

Whether you’re a fresh-faced grad or you’re crushin’ the creative career life, there’s always more to learn about the artistic work world. And what better way to find out more than to go directly to the source? We talked to creative professionals from Copywriters to Art Directors and asked them to answer two questions: What’s the biggest piece of advice you’d give to an artist/creative just starting out from your own experience?  What advice would you give your younger selfRead more

Sneak Peek: 10 New Apparel Products Coming to Artist Shops

Get ready: something wicked awesome this way comes! Over the next few months, we’re going to be rolling out some rad new apparel products for your Artist Shop. We’ll send you a heads up the moment you can start adding them so you don’t miss a thing. But in the meantime, here’s a little illustrated sneak preview of the 10 new products coming soon. 👀 .     .     . Real quick: a note from us to you! We careRead more

How to Run a Social Media Giveaway

Everyone loves free stuff. Whether it’s a follower milestone celebration or you just want to try something new, giveaways are an amazing social media experiment to try. But they’re not just a way to rack up good karma points for giving away cool swag. Giveaways provide an amazing opportunity to build your follower count, email list, brand visibility, and more. Here are a few tips on how to run a social media giveaway, what rules to include in your giveaway,Read more

How to Get Discovered on Threadless

In this day and age, getting discovered as an artist is both easier and more difficult than ever. On the one hand, social media gets your work out there. On the other? The competition is steep. Artist Brian Cook said it best: “Nowadays it is SOOO much easier and creatives have way more control. However, that also means there is a LOT of competition. So the tricky part now is standing out in a sea of other artists.” How DORead more

The Anatomy of an Amazing Facebook Ad

It’s impossible to scroll through the Facebook newsfeed without running into an ad every few statuses or so. Love it or hate it, FB’s nailed down creative DIY ads. Facebook ads allow you to get creative with lots of different formats, and best of all? Their algorithm does the heavy lifting for you in terms of getting your ad in the right place (phew), making sure the right audience sees it. So again, you can love it or hate it, but youRead more

How to Run a Spring Sale

In many parts of the world (including our neck of the woods), the ice is melting, the birds are chirping, and spring is about to be in full bloom. Spring is a time of rebirth, and that means many of us are in the “out with the old, in with the new” mindset, which makes it the perfect time to run a spring sale! Tap into the spring excitement going around by offering some fresh designs and products that will offerRead more

How Might Could Studios Turned the Creative Path Into a Creative Business

Creativity can be a double-edged sword (albeit a colorful one, surely). On the one hand, it’s what drives us as right-brained art-makers. On the other hand? It can be just as energy-draining as it can be energy-fueling (thank you, creative anxiety and perfectionism). That’s why we love Christine Nishiyama of Might Could Studios. She’s made a whole career out of using her personal experiences, artistic learnings, and of course, her creative struggles as fuel for helpful posts, drawings, guides, and classes. She’s builtRead more

8 Things Artists Who Sell Their Own Work Hate Doing

Selling your work involves two very different sides of the same coin. On the one side, every artist knows how rewarding it is to start selling their artwork. But every artist ALSO knows that the busywork needed behind the scenes can also take away from time you could be spending creating new work. Le sigh: the struggle is real. Luckily, as creatives, we can all gripe about it together and we can also find solutions together! Here are 8 things artistsRead more

How Much Should You Charge for Your Art?

Any creative, artist, and entrepreneur can relate to the tricky business of figuring out how to price your products. How much is too much? Too little? While it’s only natural to worry about overcharging, you also want to be sure you’re charging enough so that you’ll actually make money, whether it’s for yourself or for a good cause. That’s why we created a tool that will make calculating your prices a snap: the Artist Shops Pricing Calculator.  Those of you who canRead more

How to Take Awesome Lifestyle Photos With Your Phone

It’s easy to think that in order to take amazing lifestyle photos, you need 1: an incredible location and 2: a top-of-the-line, thousand dollar lens. But in reality? You can take incredible photos using just your phone! Chicago photographer, aspiring developer, Creative Pro at Apple, and all-around creative Ozzy Cardenas put it best: “I don’t think photography is about the camera, I think it’s about your perspective.” Ozzy takes amazing photos and, much of the time, uses just his phone toRead more