The Power of  Limited Edition Merch: Creating a Buzz Around Your Shop

In the bustling world of e-commerce, the allure of limited edition merch is undeniable. These exclusive, often time-sensitive offerings are a way to build excitement around your Artist Shop without necessarily having to run a sale. Understanding the value of rarity and exclusivity can not only enhance your brand’s appeal but also give your sales some extra juice, especially during holidays and special events. The Appeal of Limited Editions: Understanding Consumer Psychology Limited edition merch taps into a basic humanRead more

Rank Higher in Holiday Google Searches: Tips for Upping Your SEO Game

‘Tis the season to optimize your Threadless Artist Shop for holiday-related Google searches! Did you know that a whopping 87% of online holiday shoppers have reported using Google properties as a shopping resource during the holiday season?1 This statistic, courtesy of Google themselves, underscores the immense value of SEO (Search Engine Optimization) for boosting your sales during the festive period. In this blog post, we’ll guide you through the holiday SEO essentials, from keywords to shop optimization, so you canRead more

Community Spotlight: Holiday Collections by Strange Planet, Archie Comics & More

Every year, the holiday season brings a surge in consumer spending, with shoppers eagerly searching for unique and memorable gifts. According to the National Retail Federation, more than half of surveyed shoppers also plan to do their holiday shopping online.1 This festive period offers a prime opportunity for Artist Shop owners to capture the attention of these customers with specially curated holiday collections. By utilizing the Collections feature in your shop, you can curate a dedicated landing page showcasing yourRead more

Get Holiday Shoppers to Spend a Little More with Stocking Stuffers

The holiday season is a time of wonder, where the smallest of gestures can hold the most significant of meanings. Stocking stuffers embody this sentiment for many shoppers. But from the perspective of a shop owner, offering these smaller, typically lower-priced items are a strategic way to motivate guests to spend a little more than they originally planned. It’s a means of increasing the average order value in your Artist Shop during the busiest shopping season of the year. StockingRead more

Holiday Marketing Guide: Your Ultimate Checklist for the Peak Shopping Season

The holiday season is upon us, and it’s more than just twinkling lights and merry songs. It’s a pivotal time for e-commerce. According to the National Retail Federation, holiday sales during November and December have made up roughly 19% of total retail sales over the past five years, and the figure can be higher for some retailers.1 This data underscores the monumental potential the holidays bring to online merch stores like yours. It is not just recommended, it’s critical toRead more

Unlocking Opportunities: Officially Licensed Design Challenges at Threadless

Design Challenges not only encourage artists to push their creative boundaries, but also give them chances to win additional earnings and expose their art to Threadless fans around the world. While these challenges typically have general themes, like “hugs” or “goblincore,” our officially licensed Design Challenges are centered around intellectual properties with large fan bases—like Teenage Mutant Ninja Turtles and Jurassic Park. Presented in collaboration with our retail and licensing partners, these special challenges unlock opportunities that go well beyondRead more

Community Spotlight: 5 Shops with Killer Halloween Collections

Halloween isn’t just a one-night affair. For many, it’s a season, a mood, a lifestyle. For Artist Shop owners, the haunted holiday offers a thrilling opportunity to connect with customers in the most imaginative ways. Creating Halloween collections taps into the enthusiasm of the season, drawing in shoppers keen on expressing their ghostly vibes. Today, we’re diving into the crypt to unearth some of the most spellbinding Halloween collections at Artist Shops. We hope their creativity will inspire you toRead more

Fall Products Guide: Maximize Your Sales with a Robust Seasonal Lineup

Fall is a magical season of change and, for many, a favorite time of year. It’s also an opportune moment for you to expand your product range and provide season-centric items your customers will love. As the leaves turn golden and the temperatures drop, shoppers are seeking comfort, warmth, and autumn-inspired designs to spruce up their daily lives. Let’s dive into the fall products that will help boost your Artist Shop sales this season, should you emphasis them in yourRead more

The Secret to Winning Over Retail Partners: A Guide for Artist Shop Owners

For Artist Shop owners looking to elevate their designs and presence in the retail space, the journey might seem daunting. However, with the right strategies and some patience, this venture could unlock additional revenue streams for your brand. (Plus, seeing your art in popular stores and online catalogs is an incredible feeling!) As a part of the Threadless community, you’re already surrounded by resources and opportunities to expand your horizons. Let’s explore how you can make the most of themRead more

Community Spotlight: Frogwitch, Rosie Moon, and Tobe Fonseca

The Threadless Artist Shops team relishes the opportunity to showcase artists who are not just pushing the boundaries of creativity, but also making significant waves in the print-on-demand world. For this Community Spotlight, we’re casting our beams on three exceptional artists whose designs have captured the imagination of the wider Threadless community: meme maker Frogwitch, multi-media artist Rosie Moon, and designer/creative director Tobe Fonseca. Dive in as we celebrate their artistry and learn more about their creative journeys. Amphibian-obsessed artist andRead more

Summertime Vibes: Creating Trendy Summer Collections for Your Merch Store

Summer is a time of warmth, adventure, and endless possibilities. As an Artist Shop owner, summer collections and product drops enable you to tap into the vibrant energy of the season. By aligning your shop with summer trends that suit your brand, you can capture the attention of a wider audience and evoke a sense of relevance and connection. This helps you establish a stronger rapport with your followers, which leads to increased engagement, repeat purchases, and a loyal fanRead more

From Canvas to Metal: Diverse Wall Art Options for Your Shop

A graphic tee’s primary function is to clothe the wearer’s body. An art print’s primary function is to showcase the art itself. Of all the popular products you can sell at Threadless Artist Shops, art prints are the most natural way for your followers to showcase your art. With an extensive selection of high-quality wall art options for your shop, you can offer your fans a variety of print styles to fit their unique living space and preferences. From space-consciousRead more