Your next fan might live a few blocks away. Or a few time zones away. Either way, finding your art should be the exciting part. Figuring out currencies and international shipping shouldn’t have to be a side quest. With our Artist Shops international expansion, we’re making Artist Shops feel more local for the people shopping them, wherever those connections happen. That means familiar currencies, production closer to customers, clearer information about delivery, and promotions tailored by location. We’re starting thisRead more
Your Ultimate Holiday Marketing Checklist for 2026
Between updating your shop, keeping track of sales, and figuring out what to post, holiday prep can start competing with the art-making part of being an artist. Let’s get you organized so you can get back to that very good, very weird idea in your sketchbook. Our 2026 Holiday Checklist breaks it into 12 practical steps across three areas: getting your shop gift-ready, preparing for the holiday rush, and giving fans a reason to shop. Download it, keep it handy,Read more
A Better Shopping Experience for Your Artist Shop
Faster browsing, better product pages, easier checkout, more ways to pay, and an expanding international shopping experience are here. You did the hard part: you made the art. When someone finds a design they love, everything that happens next should be easy. Browsing the products it comes on. Finding another design that catches their eye. Adding something to their cart. Checking out. Even ordering it from another part of the world. We’ve made some big updates to Artist Shops toRead more
More Eyes on Your Art: Expanding Your Sales Channels
At Threadless, our ultimate goal has always been to connect incredible, artist-designed work with passionate people who love unique style. We want your creativity to be discovered by as many fans as possible. Because of this, we are always looking for fresh ways to expand your reach. Today, we have an important Threadless terms of service update to share. We are opening up new pathways to grow your audience and get your Marketplace designs in front of even more customers.Read more
Your Shop, Connected: Introducing Threadless Links
We are thrilled to announce a brand-new link-in-bio tool designed specifically for the Threadless Artist Shop community: Threadless Links. As a creator, your online presence is likely spread across social media, portfolios, other websites, and your Artist Shop. We wanted to build a better way for you to bridge the gap between your fans and your work. Threadless Links is a professional link-in-bio platform that consolidates your digital world into one beautiful, cohesive page. The best part? It is completelyRead more
Holiday Promo Toolkit: Create Festive Social Media Posts That Drive Sales
The holiday season is the biggest opportunity of the year to boost your Artist Shop sales. During this critical shopping season, shoppers are actively searching for unique, personal gifts that stand out. To capture their attention, it’s essential to keep promoting your shop consistently throughout the season. Did you know that more than 40% of shoppers start their holiday buying as early as October?1 The most successful Artist Shops maintain a steady, engaging presence, and that momentum can be theRead more
Get Holiday Shoppers to Spend a Little More with Stocking Stuffers
There’s a special kind of delight in the small, perfectly chosen gift. During the holiday rush, it’s these tiny treasures—the stocking stuffers—that carry a surprising amount of emotional weight. They prove that you can find wonder in the details. They also offer a low-friction opportunity for shoppers to find just one more thing. As an Artist Shop owner, you harness that dual energy: helping customers complete their gift list with thoughtful items, while simultaneously, and strategically, moving the needle onRead more
Holiday Marketing Guide: Your Ultimate Checklist for the Peak Shopping Season
The holiday season brings more than just festive cheer. It’s a high-stakes time for e-commerce, with recent data showing that holiday sales make up nearly 20% of annual retail revenue.1 For Artist Shops, this means endless opportunities to connect with gift-seeking shoppers and grow your brand. It also underscores how important it is to have a robust holiday marketing plan in place. Sound daunting? We’re here to help. This Artist Shops Holiday Checklist is your guide to prioritizing, prepping, andRead more
How to Turn One Design Into a Full Marketing Campaign
When you create a new design, it can be tempting to upload it to your Artist Shop, post it once on social media, and call it a day. But one design has the power to do much more. With the right strategy, you can transform it into a full design marketing campaign that builds recognition, drives engagement, and keeps sales flowing long after launch. Artists who take time to build campaigns around one piece, expanding it across products and mediaRead more
Capture the College Crowd by Showcasing Dorm Room Essentials
Every fall, millions of students move into dorms and apartments, and each of them faces the same challenge: turning a blank, boxy room into a space that feels like home. In 2024, spending on dorm and apartment furnishings was projected to reach $12.2 billion, with students and families averaging $192 per household on these items.1 That’s a massive market actively seeking décor, storage, and comfort items, and your Artist Shop can help fill the gap with dorm room essentials. It’sRead more
How to Create a Back-to-School Collection That Students Will Love
The back-to-school shopping season is one of the busiest retail periods of the year, and Artist Shop owners have a huge opportunity to tap into this demand. Whether your customers are college-bound, teachers, parents shopping for kids, or students just looking to express themselves, offering targeted, appealing collections can make your shop stand out. If you’re looking for fresh ideas for building a back-to-school collection that’ll help boost your Artist Shop’s sales, you’re in the right place. Let’s go overRead more
Asking Artists: Shop Owners Reflect on Their Artist Growth Journey
Your first design doesn’t have to be perfect. In fact, most aren’t—and that’s a good thing. Your Artist Shop is a reflection of your growth, and each design you add to it helps shape your artistic identity. To celebrate how far our community has come, we asked a handful of shop owners to share their very first design on Threadless alongside their most recent creation. We also asked them to share their journey of growth as an artist—their biggest lessonsRead more