Best Practices: Mastering the Art of Naming Your Designs

Today, we’re diving into a topic that, while seemingly straightforward, plays a pivotal role in your Artist Shop’s success: the art of naming your designs. In recent times, we’ve observed a trend among shop owners leaning towards keyword stuffing in their design names. While the intention—to improve searchability and visibility—is understandable, this practice often leads to long, unwieldy names that can detract from the overall shopping experience. Our goal here is to steer you towards more effective strategies, enhancing bothRead more

2024 Design Forecast: 10 Emerging Trends to Look Out For

As a Artist Shop owner in the ever-evolving landscape of e-commerce, staying ahead of the curve is key to captivating your audience. Understanding and incorporating emerging design trends into your art not only keeps your work fresh but also connects you with the pulse of what shoppers are seeking. In this post, we’re diving into the design trends that we predict will make waves through 2024. Based on our market research, we’ll explore what makes these trends unique and whyRead more

Apparel Update: More Sizes and Colors Available in Your Artist Shop

Exciting news for Threadless Artist Shop owners! You may have already noticed that there’s been a significant update to the apparel options in your shop. Threadless has recently expanded your range of apparel sizes and introduced a vibrant new palette of garment colors. This isn’t just a minor addition, it’s a major leap towards more inclusive and expressive options for your shop. With this update, you can now offer styles with a broader selection of sizes, ensuring everyone finds theirRead more

Asking Artists: What’s Your Creative Process Like? – Part 2

In the first installment, we explored the intriguing ways artists transition from the initial spark of an idea to a finished piece in their Artist Shop. The journey from concept to creation is as varied as the artists themselves, and we’re excited to delve further into this artistic exploration. In this continuation, we’re featuring a new group of talented individuals, each with their own unique creative process. Discover how they overcome the daunting blank screen, transform their imaginative concepts intoRead more

The Power of  Limited Edition Merch: Creating a Buzz Around Your Shop

In the bustling world of e-commerce, the allure of limited edition merch is undeniable. These exclusive, often time-sensitive offerings are a way to build excitement around your Artist Shop without necessarily having to run a sale. Understanding the value of rarity and exclusivity can not only enhance your brand’s appeal but also give your sales some extra juice, especially during holidays and special events. The Appeal of Limited Editions: Understanding Consumer Psychology Limited edition merch taps into a basic humanRead more

Rank Higher in Holiday Google Searches: Tips for Upping Your SEO Game

‘Tis the season to optimize your Threadless Artist Shop for holiday-related Google searches! Did you know that a whopping 87% of online holiday shoppers have reported using Google properties as a shopping resource during the holiday season?1 This statistic, courtesy of Google themselves, underscores the immense value of SEO (Search Engine Optimization) for boosting your sales during the festive period. In this blog post, we’ll guide you through the holiday SEO essentials, from keywords to shop optimization, so you canRead more

Community Spotlight: Holiday Collections by Strange Planet, Archie Comics & More

Every year, the holiday season brings a surge in consumer spending, with shoppers eagerly searching for unique and memorable gifts. According to the National Retail Federation, more than half of surveyed shoppers also plan to do their holiday shopping online.1 This festive period offers a prime opportunity for Artist Shop owners to capture the attention of these customers with specially curated holiday collections. By utilizing the Collections feature in your shop, you can curate a dedicated landing page showcasing yourRead more

Get Holiday Shoppers to Spend a Little More with Stocking Stuffers

The holiday season is a time of wonder, where the smallest of gestures can hold the most significant of meanings. Stocking stuffers embody this sentiment for many shoppers. But from the perspective of a shop owner, offering these smaller, typically lower-priced items are a strategic way to motivate guests to spend a little more than they originally planned. It’s a means of increasing the average order value in your Artist Shop during the busiest shopping season of the year. StockingRead more

Holiday Marketing Guide: Your Ultimate Checklist for the Peak Shopping Season

The holiday season is upon us, and it’s more than just twinkling lights and merry songs. It’s a pivotal time for e-commerce. According to the National Retail Federation, holiday sales during November and December have made up roughly 19% of total retail sales over the past five years, and the figure can be higher for some retailers.1 This data underscores the monumental potential the holidays bring to online merch stores like yours. It is not just recommended, it’s critical toRead more

Unlocking Opportunities: Officially Licensed Design Challenges at Threadless

Design Challenges not only encourage artists to push their creative boundaries, but also give them chances to win additional earnings and expose their art to Threadless fans around the world. While these challenges typically have general themes, like “hugs” or “goblincore,” our officially licensed Design Challenges are centered around intellectual properties with large fan bases—like Teenage Mutant Ninja Turtles and Jurassic Park. Presented in collaboration with our retail and licensing partners, these special challenges unlock opportunities that go well beyondRead more

Community Spotlight: 5 Shops with Killer Halloween Collections

Halloween isn’t just a one-night affair. For many, it’s a season, a mood, a lifestyle. For Artist Shop owners, the haunted holiday offers a thrilling opportunity to connect with customers in the most imaginative ways. Creating Halloween collections taps into the enthusiasm of the season, drawing in shoppers keen on expressing their ghostly vibes. Today, we’re diving into the crypt to unearth some of the most spellbinding Halloween collections at Artist Shops. We hope their creativity will inspire you toRead more

Fall Products Guide: Maximize Your Sales with a Robust Seasonal Lineup

Fall is a magical season of change and, for many, a favorite time of year. It’s also an opportune moment for you to expand your product range and provide season-centric items your customers will love. As the leaves turn golden and the temperatures drop, shoppers are seeking comfort, warmth, and autumn-inspired designs to spruce up their daily lives. Let’s dive into the fall products that will help boost your Artist Shop sales this season, should you emphasis them in yourRead more