Holiday shoppers are on a mission to find the perfect gifts for their loved ones, and they need your help to point them in the right direction. That’s what the Collections feature in your Artist Shop is for. It allows you to make a unique landing page in your shop dedicated to designs and products that share a common theme. Your fellow shop owners have used this feature to create awesome holiday collections.
Think of them like gift guides. Collections help your customers narrow down their search and make purchase decisions quicker, enhancing their overall shopping experience. While you’re building your own awesome holiday collections, look at the examples below for inspiration.
Give Me That Pencil: Holiday Season
What Makes It Awesome:
- A custom banner reinforces the collection’s theme and showcases more of the brand’s aesthetic. We highly recommend adding a banner to all of your collections.
- Hanukkah and Christmas designs. This collection is inclusive to both winter holidays, which is great for families who celebrate both.
- Vibes of togetherness. Not only are the designs funny and cute, but they also celebrate peace and harmony.
Kreativ Kollektiv: Winter and Christmas
What Makes It Awesome:
- Another custom banner. If happy snowflakes wearing mittens don’t capture the joyfulness of the season, we don’t know what does.
- Seasonal products including fleece blankets and mugs, and popular stocking stuffers including greeting cards, socks, and zip pouches.
- Holiday-agnostic designs. They’re great for those who enjoy the season but don’t necessarily celebrate the holidays.
Hillary White Rabbit: Winter Wondertrash
What Makes It Awesome:
- You guessed it, another custom banner. It’s so attention-grabbing that you just have to scroll through the rest of the page.
- Unapologetically on-brand. This winter collection is just as focused on street creatures, retro video games, and pizza as the rest of the shop. Never abandon your style for the sake of being jolly.
- A cohesive look. Most of the designs have a pixelated aesthetic, making them feel like they’re a part of the same collection.
Archie Comics: Christmas
What Makes It Awesome:
- …a custom banner. Seriously, need we say more?
- Ugly sweater designs. Wearing hideous holiday sweaters has been a yearly tradition since the 2010s. People still get a kick out of them.
- Brand recognition. The collection features the long-running comic’s most beloved characters, including Archie, Jughead, and Sabrina.
David Olenick: Holiday Season
What Makes It Awesome:
- David Olenick’s signature humor. It’s clever, it’s punny, and has an unexpected edge.
- Cute illustrations and text translate especially well to greeting cards.
- Something for everyone. The collection includes designs for Christmas, Hanukkah, and New Year’s, and general winter designs.
Cafelab: Groovy Christmas
What Makes It Awesome:
- A unique theme. This collection’s ‘70s-inspired aesthetic deviates from a more traditional holiday color palette with warm hues that evoke life in the desert rather than a winter wonderland.
- Lifestyle photography. Cafelab uploaded their own custom product images showing actual people wearing their designs. This helps shoppers envision products as gifts.
- Captures the holiday spirit with jovial phrases like “Tis the Season” and “Stay Merry and Bright.”
Nic Squirrel: Holiday and Christmas Themed Designs
What Makes It Awesome:
- Loads of animal designs, including sausage dogs wearing sweaters, sarcastic cats, and a partridge in a pear tree. “Animals” is always a top-trending keyword at Threadless.
- Classic winter colors make these designs great for holiday decor such as art prints and throw pillows.
- Family-friendly. These designs are appropriate for everyone from kids to grandparents.
Coffee Man: Christmas
What Makes It Awesome:
- A mix of fun, whimsical, and weird. Coffee Man’s art aims to make people smile, which are the vibes we all need for the holiday season.
- Themes that kids love, including dinosaurs, cats, and space.
- More than 20 designs to choose from.
Andrea Leonelli: Christmas Time, Thanksgiving, and Gift Ideas
What Makes It Awesome:
- Lifestyle images and flat lays. Showing your products in a variety of ways is more interesting visually, plus it makes your shop look even more professional.
- Showcases a wide range of gifts including jigsaw puzzles, mugs, and notebooks.
- Fall and winter patterns. These look fantastic on home decor. People love decorating for the season.
Popcornpunk: Christmas
What Makes It Awesome:
- It’s tongue in cheek. Not everyone takes the holidays so seriously or appreciates the yearly traditions. These designs go against the grain with sarcasm, social commentary, and absurdity.
Now that you’ve seen examples of awesome holiday collections, go forth and make your own! For more tips on how to promote your shop throughout the holiday season, view the Artist Shops Holiday Checklist.
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