Launching an Artist Shop is a huge milestone for any artist, marking the beginning of an exciting new chapter in your creative journey. But the process doesn’t happen all at once—it comes in phases, each one bringing you closer to a successful shop that reflects your brand and attracts customers. Whether you’re just starting out or looking to expand your art business, understanding the steps involved in each phase will help you launch your Artist Shop with confidence. In thisRead more
Retail Radar: Design Trends Our Retail Partners Are Looking For
Welcome to your quarterly update for the Retail Trends Design Challenge. As part of our ongoing effort to connect independent artists with major retailers, this challenge invites you to create designs inspired by the current trends our retail partners are exploring. With opportunities to see your art featured in popular stores like Hot Topic, Urban Outfitters, Spencers, and many more, this challenge is a great way to grow your brand and reach new audiences. Participating in this challenge not onlyRead more
Tell Your Brand Story: How to Write an Engaging About Page
When it comes to connecting with your audience and standing out in a crowded market, your brand story is one of your most powerful tools. Your Artist Shop’s About Page is where you tell this story—where you share who you are, what drives you, and what makes your art unique. But beyond connecting with your audience, a well-crafted About Page also has significant SEO value. It can help improve your shop’s visibility in search engine results, making it easier forRead more
Asking Artists: Inspiring Vendor Booth Ideas from the Threadless Community
In the bustling world of art fairs, festivals, and conventions, standing out isn’t just a challenge—it’s an opportunity to showcase your brand’s unique personality and creativity. Your vendor booth is more than just a display; it’s a statement about who you are as an artist. We reached out to some incredible artists from the Threadless Community who have fine-tuned their booth setups and asked them to share their insights. Here’s a look at their experiences, along with some inspiring vendorRead more
Stand for Democracy: Help Fight Voter Suppression with Threadless
The 2024 United States Presidential Election is one of the most critical in history, and the power of your voice and your vote cannot be overstated. At Threadless, we believe every eligible voter should have the opportunity to cast their ballot with ease. That’s why, through Election Day, we’re double-matching any donation you make to Fair Fight using the Causes feature in your Threadless Artist Shop. This is your chance to take a stand against voter suppression. Together, let’s ensureRead more
Networking 101: Connecting with the Threadless Artist Community Online
Networking is essential for any artist looking to grow their brand and following. Whether you’re a budding artist or an experienced Artist Shop owner, the Threadless Artist Community offers a vibrant, supportive environment to connect, collaborate, and thrive. With numerous ways to engage, from Design Challenges to Discord chats, Threadless provides a fantastic platform to expand your reach, enhance your skills, and build meaningful relationships. Join the Discussion on Discord Connect directly with fellow artists and Threadless team members byRead more
Art Trends: The Charm of Doodlecore in a High-Def World
In a world dominated by polished, high-definition visuals, the raw, spontaneous charm of doodlecore is grabbing attention. Many successful artists in the Threadless Marketplace excel at this playful design style, including notable shops like Fox Shiver, Badly Drawn Bears, and Obinsun. Earlier this year, Threadless posted a doodle by Lousy Drawings for Good People on Instagram, and it received over 70,000 likes, showcasing the immense appeal of this emerging trend. As an Artist Shop owner, staying updated with current trendsRead more
Introducing Scarves: A Stylish New Accessory for Your Artist Shop
A brand new product is here to add a whole new dimension to your Artist Shop: scarves! These stylish and versatile accessories give your supporters even more unique ways to flaunt your designs. If you don’t already have an Artist Shop, build one for free and start selling these fashion-forward scarves to your followers in just minutes. Here’s everything you need to know about setting up this new product and promoting it to shoppers. A Closer Look at Your NewRead more
Turn Art Into Action: How to Support LGBTQIA+ Charities with Your Artist Shop
Pride Month is a time for celebration, reflection, and action. As an Artist Shop owner, you have an opportunity to make a meaningful impact. With Threadless Causes, you can raise funds and awareness for LGBTQIA+ charities, showing your support for the community in a tangible way. The Causes feature in your shop allows you to donate any percentage of your earnings from any design to a charity of your choice. Threadless not only handles the donation process but also addsRead more
Capturing the Mood: How to Evoke Emotions with Your Color Choices
Color is a powerful tool in the hands of any designer. It can sway thinking, change actions, and cause reactions. For Artist Shop owners, using colors to evoke emotions can transform designs from good to unforgettable. While the scientific exploration of color psychology is still relatively new, and more research is needed to fully understand the mental and physical effects of colors, studies have shown that people generally associate certain colors with specific emotions.1 Understanding these universal associations and theirRead more
Stand Out on Social: Engaging Video Strategies for Shop Owners
As an Artist Shop owner, promoting your merch on social media is essential to making sales and growing your brand. This type of marketing is most effective when it features content that captures attention and engages without feeling like just another ad. Creating promotional content that feels natural and authentic is what makes you stand out on social. In this post, we’ll show you a variety of Threadless influencer videos that are examples of how to make your Instagram andRead more
The Role of Design Scoring in Getting Your Art Featured at Threadless
One of the most common questions we receive from Threadless artists is, “How do I get my designs in the Threadless Marketplace?” A significant step in this journey—and often the game-changer—is the design scoring process. This is where the greater Threadless community weighs in, helping to determine which designs have the potential to thrive. Understanding this process is key, as high scores can significantly boost your design’s chances of grabbing the Threadless team’s attention and ultimately earning a feature. FollowRead more