Holiday shoppers are on a mission to find the perfect gifts for their loved ones, and they need your help to point them in the right direction. That’s what the Collections feature in your Artist Shop is for. It allows you to make a unique landing page in your shop dedicated to designs and products that share a common theme. Your fellow shop owners have used this feature to create awesome holiday collections. Think of them like gift guides. CollectionsRead more
Posts tagged: #Collections
Transform Your Collections into Holiday Gift Guides
According to a 2022 survey conducted by Criteo, more than half of Gen Z and Millennials are planning to spend more online this year than they did in 2021.1 This increase presents more opportunities for Artist Shop owners to boost their traffic and conversion rate. One way of guiding your customers into making purchase decisions is to create holiday gift guides. The Collections feature in your Artist Dashboard lets you make a unique landing page in your shop for designsRead more
How Themes and Collections Strengthen Your Brand
Your brand is uniquely you. More than simply the accumulation of your designs or art, your brand is what makes you distinct—setting you apart from other artists in the marketplace. It’s what comes to mind when a potential customer thinks of your work. Whether or not you’re actively taking steps to mold and shape it, your audience responds and reacts to obvious (and nuanced) aspects of your brand’s online presence. New and longtime fans will base their perceptions about yourRead more