Transform Your Collections into Holiday Gift Guides

With e-commerce on the rise and a pandemic still raging on, more and more shoppers are motivated to stay at home instead of braving it out in packed department stores this holiday season. According to a 2020 survey by Criteo, a vast majority of shoppers (71%) say they’ll start their gift searches online and 86% also plan to purchase from e-commerce sites and apps. Elevate the online shopping experience for these customers and curate holiday gift guides using Collections inRead more

How Themes and Collections Strengthen Your Brand

Your brand is uniquely you. More than simply the accumulation of your designs or art, your brand is what makes you distinct—setting you apart from other artists in the marketplace. It’s what comes to mind when a potential customer thinks of your work. Whether or not you’re actively taking steps to mold and shape it, your audience responds and reacts to obvious (and nuanced) aspects of your brand’s online presence. New and longtime fans will base their perceptions about yourRead more