Transform Your Collections into Holiday Gift Guides

With e-commerce on the rise and a pandemic still raging on, more and more shoppers are motivated to stay at home instead of braving it out in packed department stores this holiday season. According to a 2020 survey by Criteo, a vast majority of shoppers (71%) say they’ll start their gift searches online and 86% also plan to purchase from e-commerce sites and apps. Elevate the online shopping experience for these customers and curate holiday gift guides using Collections inRead more

Winter is Coming: Prep Your Shop for the Holidays

E-commerce takes the danger out of holiday shopping. Consumers no longer have to camp outside of department stores in the cold for the sake of getting a good deal, or literally duke it out with fellow shoppers over a hotly anticipated product. If they choose, they can get all of their holiday shopping done with just a few taps on their phone. According to the National Retail Federation (NRF), e-commerce accounted for 20.1% of total holiday sales in 2019. ExpertsRead more

Give Customers Holiday-Ready Designs

Help your customers get in the holiday spirit with designs perfectly paired for Christmas, Hanukkah, Kwanzaa, or any other yuletide occasion. It’s as true for the winter holidays as any other major holiday (St. Patrick’s Day, Easter, Valentine’s Day, the list goes on), people want to celebrate wearing holiday-themed apparel. Make brand-new designs this season, perfectly crafted for cozy apparel, that embrace your favorite (or least favorite) parts of the holidays. Create ugly sweater designs, cross-stitch or knitting inspired art,Read more

Is Your Product Lineup Complete for the Holiday Season?

The holidays are underway! With Thanksgiving almost over, consumers turn their attention to their holiday shopping lists. That means it’s time for you to turn your attention to your online store. Now’s the time to think through everything your customers need and are looking for during the holidays (so when they land on your homepage, they’ll start shopping).     One key component of your holiday prep is your product lineup. Making sure you’ve got everything shoppers have on their list (andRead more

Make Your Lifestyle Photography Festive for the Holidays

With the holidays right around the corner, it’s time to spruce up your lifestyle photography for the biggest shopping season. Making your product images seasonally relevant is a great way to give your sales a boost heading into the new year.  How do Seasonally Relevant Photos Boost Sales? Dressing up your online shop for the holidays is a proven strategy to boost sales. Seasonal sales and promotions influence 65% of shoppers’ holiday purchases, according to a recent survey by theRead more

How to Curate Your Instagram Profile for the Holidays

Time to carve the turkey, deck the halls, and make your Instagram grid look merry and bright. The holidays are an advantageous time to connect with your audience on Instagram with almost a quarter of holiday shoppers using social media to knock out their gift list. We’ve gotten in the holiday spirit and gathered a helpful guide for you to prepare your Instagram profile for Q4. Know Your Audience Instagram magic doesn’t happen in a silo—it pulls inspiration from platform-specificRead more