Between updating your shop, keeping track of sales, and figuring out what to post, holiday prep can start competing with the art-making part of being an artist. Let’s get you organized so you can get back to that very good, very weird idea in your sketchbook. Our 2026 Holiday Checklist breaks it into 12 practical steps across three areas: getting your shop gift-ready, preparing for the holiday rush, and giving fans a reason to shop. Download it, keep it handy,Read more
Posts tagged: #social media
More Eyes on Your Art: Expanding Your Sales Channels
At Threadless, our ultimate goal has always been to connect incredible, artist-designed work with passionate people who love unique style. We want your creativity to be discovered by as many fans as possible. Because of this, we are always looking for fresh ways to expand your reach. Today, we have an important Threadless terms of service update to share. We are opening up new pathways to grow your audience and get your Marketplace designs in front of even more customers.Read more
Your Shop, Connected: Introducing Threadless Links
We are thrilled to announce a brand-new link-in-bio tool designed specifically for the Threadless Artist Shop community: Threadless Links. As a creator, your online presence is likely spread across social media, portfolios, other websites, and your Artist Shop. We wanted to build a better way for you to bridge the gap between your fans and your work. Threadless Links is a professional link-in-bio platform that consolidates your digital world into one beautiful, cohesive page. The best part? It is completelyRead more
Networking 101: Connecting with the Threadless Artist Community Online
Networking is essential for any artist looking to grow their brand and following. Whether you’re a budding artist or an experienced Artist Shop owner, the Threadless Artist Community offers a vibrant, supportive environment to connect, collaborate, and thrive. With numerous ways to engage, from Design Challenges to Discord chats, Threadless provides a fantastic platform to expand your reach, enhance your skills, and build meaningful relationships. Join the Discussion on Discord Connect directly with fellow artists and Threadless team members byRead more
Stand Out on Social: Engaging Video Strategies for Shop Owners
As an Artist Shop owner, promoting your merch on social media is essential to making sales and growing your brand. This type of marketing is most effective when it features content that captures attention and engages without feeling like just another ad. Creating promotional content that feels natural and authentic is what makes you stand out on social. In this post, we’ll show you a variety of Threadless influencer videos that are examples of how to make your Instagram andRead more
Promo Toolkit: Everything You Need to Build Social Media Posts for Your Shop
For more than 20 years, Threadless has helped hundreds of artists grow their art into successful brands. Over that time, our team has found that Artist Shop owners who enjoy the most success generally follow three essential steps: create, promote, and repeat. The Promo Toolkit is here to help you with the step that artists appear to stumble on most: promotion, particularly on social media. It’s no mystery why many artists struggle with this step. First off, promoting your ownRead more
Build a Successful Merch Brand Over Time with These Three Essential Steps
Unless you have an incredible stroke of luck, overnight success is highly unlikely for any career path. Though it’s not impossible to have a viral moment that speeds up your trajectory, it usually takes a prolonged, sustained effort to get where you really want to go. The same is true for artists who aspire to build a successful merch brand with their art. If that’s your ultimate goal, Artist Shops can certainly give you a head start. This free-to-use platformRead more
Create a Free “Link in Bio” Landing Page for Your Brand
If you’re looking to sell your art online, you should make it as easy as possible for your social-media followers to find you on all platforms where they can support you. But that gets tricky on Instagram since it only allows you to add one external link to your bio. Plus, the app doesn’t allow hyperlinks in posts to your feed. So how else are you supposed to share links to all of the rad stuff in your shop? WeRead more
How to Successfully Launch a New Product with Artist Shops
Print-on-demand websites enable you to upload your graphic art and make it available for sale on a variety of products in only minutes. But despite how quick that process is, a product launch requires a lot more thoughtful planning for it to have a meaningful impact. If you’re looking to drive sales and grow your business, Threadless Artist Shops offers you a variety of tools and resources to help make your launch a success. Follow along to learn best practicesRead more
10 Answers to the Question “How Do I Get More Sales?”
After you’ve spent all that time making your homepage look awesome, tweaking your shop’s SEO, and setting up all of your social media accounts, it can feel discouraging when your products aren’t flying off the shelves like you want them to. So what’s an Artist Shop owner gotta do to get more sales? That’s the question of the century. Back in 2017, our team shared 8 Reasons You Might Not Be Seeing Sales, offering tons of advice that’s still helpfulRead more
10 Ways to Promote Your Merch on TikTok
Since launching in 2016, the video-sharing app TikTok has amassed more than 1.2 billion users worldwide and has been downloaded more than 3 billion times.1 In other words, it’s a pretty big deal. While older generations brush off TikTok as an app reserved for Zoomers, it actually has a much larger influence on culture than you might assume. It’s where people go to see what’s trending in the world, and it has the potential to expose artists to millions ofRead more
How to Add Threadless as a Branded Partner on Instagram
According to Instagram’s Business Team, “68% of people say they come to Instagram to interact with creators.” If you’re an artist, there are thousands of unreached users out there who would love to discover your art and get to know you better. Instagram’s Branded Content ads enable businesses like Threadless to promote your branded content posts as ads targeting audiences beyond the people who already follow your account. If you’d like a chance for our social media team to boostRead more