Create a Free “Link in Bio” Landing Page for Your Brand

If you’re looking to sell your art online, you should make it as easy as possible for your social-media followers to find you on all platforms where they can support you. But that gets tricky on Instagram since it only allows you to add one external link to your bio. Plus, the app doesn’t allow hyperlinks in posts to your feed. So how else are you supposed to share links to all of the rad stuff in your shop? WeRead more

How to Add Threadless as a Branded Partner on Instagram

According to Instagram’s Business Team, “68% of people say they come to Instagram to interact with creators.” If you’re an artist, there are thousands of unreached users out there who would love to discover your art and get to know you better. Instagram’s Branded Content ads enable businesses like Threadless to promote your branded content posts as ads targeting audiences beyond the people who already follow your account. If you’d like a chance for our social media team to boostRead more

The Anatomy of a Perfect Instagram Post

Whether you run your own Artist Shop sales or Threadless manages your promotions for you, a sale can only be successful if you promote it. We know, promoting yourself might feel like it goes against your instincts as an artist. Or maybe you’re just not comfortable putting yourself out there in that way. But nowadays, promotion on social media is essential to growing your art business. To make it easier for you, we’re going to break down how to promoteRead more

Get Your Incredible Art Featured on Threadless!

We at Threadless want to introduce your art to millions of folks around the world. Not just because it gives us the warm fuzzies in our tum-tums (it totally does), but because it helps you—an independent artist—succeed. That’s the sole reason why Threadless exists. All of the visuals you see on our homepage, social media, blog, and email newsletters feature original designs made by our diverse community. We use our platforms to put your art in front of people whoRead more

How to Curate Your Instagram Profile for the Holidays

Time to carve the turkey, deck the halls, and make your Instagram grid look merry and bright. The holidays are an advantageous time to connect with your audience on Instagram with almost a quarter of holiday shoppers using social media to knock out their gift list. We’ve gotten in the holiday spirit and gathered a helpful guide for you to prepare your Instagram profile for Q4. Know Your Audience Instagram magic doesn’t happen in a silo—it pulls inspiration from platform-specificRead more

3 Strategies Top Artists Use to Gain More Instagram Followers

Are you frustrated by watching the Instagram account of your competitors grow while your brand’s follower count has stalled out? Then it’s time to do something about it! Why should you care? These 3 strategies will help you get more followers for your Instagram account. The facts are pretty straightforward: 94% of all adults use social media! There are three tactics to use on social media, and I reference two successful artists to help to demonstrate these tips below. NathanRead more

A 12 Step Guide to Promoting Your Artist Shop On Instagram

We caught word of a pretty incredible Artist Shop owner milestone from fellow Shop owner, Paul Smith. He shared in our Threadless Artist Facebook Group that his Shop just had a major sale. The success sparked a great conversation about the ways Shop owners can use social to promote not only their designs, but to truly engage with potential fans, customers and like-minded folks. Paul breaks down some interesting tactics he uses to promote his Artist Shop and we encourageRead more

What $5 Will Get You in Social Media Ads

It’s one thing to set up social media channels for your online store and portfolio. It’s another thing to get people to click through social media to your actual site. Sometimes this is easier said than done. Enter social media advertising. Advertising is everywhere we look. At the end of the day, it’s a good way to get ahead of the pack and get yourself noticed. And I know what you’re thinking. Advertising = $$$. The whole “gotta spend money toRead more

The Best Times for Social Media Posts

So, the road so far: we’ve looked at social media channels you should be using, how to frugally use those sites for advertising, and how to make your posts on those channels super engaging. But WHEN are the best times for a social media posts? Minor details, right? If social media posts are published and no one is around to see it, does it make a sound? And by sound I mean internet buzz that translates into sales, fans and followers. Believe itRead more

7 Tips for Creating Creative Social Media Content

Marketing yourself can be the classic “left brain, right brain” balance. On the analytical side, you have a mission: to build your brand. On the more artistic, right-brain side: you want to have fun with it and do it in a way that’s creative. You want your social media to work for you from a seller aspect, sure. But you’re also a creative – not a corporation whose one goal is to shove their product down people’s’ throats. So how do youRead more

How to Social Media

Shockingly, social media isn’t just for sending tweets that say “omg i love u plz retweet or ill DIE ?” to celebs (they love that, trust me.) It’s also an insanely good – and crucial – tool to promote your product and yourself. Let’s look at 1: what sites create the most sales, 2: which to use, 3: how to use them and 4: how to get creative with them. What sites create the most sales? Facebook is the leaderRead more