Before the season starts turning, it’s valuable to make a plan for new fall-inspired designs to add to your online business. While creating designs that embody your brand and resonate with your current audience is important, your shop can benefit from offering a variety of designs that appeal to an even wider customer base. Don’t abandon your brand’s aesthetic and tone, just apply it to seasonally relevant themes, colors, and products. Then when customers explore your Artist Shop as theRead more
Search Results for: holiday
Trends, Tags, and Driving Sales in your Shop
Design trends play an important role in identifying sales opportunities. Both website search behavior and sales trends allow you to know what topics and terms are currently popular. This critical information is instrumental in helping Artist Shop owners design and launch products that align with what customers are searching for. In fact, top search terms and top-selling designs on Threadless play an important role in defining our own design release schedule. You too can use this approach to design with popular searchRead more
Grow your Artist Shop sales with an email newsletter
Fact: The best thing you can do to grow your shop sales is to start an email newsletter. Here’s how start a newsletter for your shop in just a few steps: Sign up First, sign up for an account with your favorite email service provider. For the purposes of this article, let’s go with Mailchimp. We use Mailchimp at Threadless and if you sign up for an account using this link, you will get a $30 credit on your account.Read more
How to Use Instagram Stories For Your Online Store
What’s the story with Instagram Stories? When Instagram Stories first launched, it drew an immediate comparison to Snapchat. But several years later, not only has Instagram made Stories its own – it’s given people and brands a whole new way to interact with the platform. Instagram Stories are watchable videos and photos that expire after 24 hours. Recode put it best when they said that Instagram Stories has provided a way for users to stay active with Instagram and share contentRead more
New Product Alert: Add Stickers to Your Artist Shop!
Have you heard the news? Stickers are the newest addition to the Artist Shops product lineup! Stickers have been at the top of the must-have list for Shop owners for a long time, and the wait is finally over. This new product is already starting to pour into Discover. And with the holiday shopping season inching closer and closer, now would be a great time to add this product to your Shop. Here are some details: Available in four different sizes:Read more
6 Ways to Get Your Shop Ready for Fall
It’s official: fall is here! Running promos during this in-between season can be as overwhelming as trying to dress for it (one day it’s hoody weather, the next it’s tee weather). When you’re thinking about promos, you have to turn on your marketing brain and think ahead. And there are lots of ways you can get your Shop ready for scoring some earnings this season while also preparing your Shop for an awesome holiday season, too (which is creeping up fast). Time toRead more
How to Promote New iPhone Cases in Your Artist Shop
No naked new phones! Last week was the Christmas for Apple tech-lovers everywhere: the announcement of the newest iPhones. We’re super on our tech news, so the iPhone cases for the brand new models are already available in your Artist Shop! With these new phones still trending, preorders still coming in, and customers looking for a cool case to protect that expensive new screen, now’s the perfect time to add these new cases to your product lineup. Big new phone announcements onlyRead more
The #Art of How to Use Hashtags
You may not recognize the word ‘octothorpe’ at first glance, but you’ll definitely know it by its other name: the hashtag. The hashtag/pound symbol/octothorpe is a symbol that goes by many names and has many uses. But as much as you see the hashtag on a daily basis, do you know how to actually use it? Believe it or not, there are “dos and don’ts” of the hashtag. And although it might just seem like a trivial little symbol, theRead more
The Top 5 Mistakes Shop Owners Make During Sales
The world of the Internet is constantly changing. Therefore, the art of making a sale is constantly changing as well. Such is the reality of being an online shop owner in the modern digital era. But we’re all learning together! And to really nail down and master the “Dos” of running a promo for your online store, you first have to figure out the “Don’ts” so you can avoid or fix them. We’ve taken a few faux pas we’ve seenRead more
Ideas For Creating Awesome Email Marketing Campaigns
Why do you subscribe to email lists? To find out about deals? Because their photos are ridiculously good? Maybe just because their emails are hilarious and crack you up every time? We all get some promotional emails in our inboxes, and it’s time to take note and start sending your own! Sending marketing emails is a great way of delivering urgent deals, limited time designs, giveaways, etc. straight to your customers. Here are some awesome email marketing campaign ideas and aRead more
Support the Shops Making a Difference on Giving Tuesday!
Happy Giving Tuesday! ‘Tis the season to get spending. But what if while we’re all in the “buying” mood, we took some of that money we saved during Black Friday and Cyber Monday and used it to give back to a great cause? That’s what Giving Tuesday is all about, and we want to celebrate this giving holiday with a few Artist Shops who are using their Shop proceeds to donate to awesome causes. If you’re looking for a greatRead more
How to Create an Effective Facebook Ad
We’ve all seen Facebook ads in our newsfeed – some catch our attention, others we keep scrolling past without thinking (or looking) twice. But how do you actually make one of these ads and get them in front of your audience? And better yet, once you reach that audience, how do you ensure potential customers don’t just scroll right on by? We put together a guide that breaks down how to create an effective Facebook ad so you can addRead more