Art Trends: Botticelli’s $92.2 Million Dollar Painting

For our next installment of Art Trends, we’re taking it back to the 15th century. Yes, thus far I’ve mostly referenced contemporary art, but now it’s time to switch things up! In the art market, trends don’t always involve contemporary work. Sometimes old documents resurface or new studies emerge on the “masters,” which result in their paintings selling for high prices at auctions. An art canonical “master”can also trend in the market when paintings previously stowed away in private collectionsRead more

Earn Double When You Sell Regular T-Shirts in March!

The pandemic continues to have a financial impact on independent artists and small businesses across the globe. At Threadless, we’re determined to help our artist community offset those financial losses any way we can. That’s why we’re doubling shop owner earnings on all Regular T-Shirt sales for the entire month of March! This amazing earnings opportunity is only available to Artist Shop owners opted into Managed Pricing and Promotions. Regular T-Shirts are the most popular product across Artist Shops, soRead more

Update Your About Page in 4 Easy Steps

You’ve set up your Artist Shop and sales are rolling in. Our community loves your work and they want more! But questions remain. Who are you? What inspires you? Where did you come from? These questions can all be answered in your shop’s About Page. Keep reading to learn how to update your shop in four easy steps! The Importance of a Personal Touch The About Page lets your customers connect with you on a more personal level. Having anRead more

The Anatomy of a Perfect Homepage

You walk into a boutique and the jeans are mixed with the blouses, the staff is apathetic, and the mannequins are passed out drunk on the floor. What are the chances you’ll end up buying anything? Probably pretty slim. The lesson here is that a strong first impression can be the difference between attracting or repelling customers. This is especially true when it comes to the homepage of your Artist Shop. Unless your visitors arrive through a side door, suchRead more

2020 Year in Review: The Resilience and Growth of Our Artist Community

2020 was a gauntlet. From a global pandemic to natural disasters, the year’s onslaught of events had a tremendous impact on the whole world. But doom and gloom weren’t the prevailing themes of the year. Instead, they were perseverance and togetherness in isolation. We’re incredibly proud of the entire Threadless community for not only showing resilience, but also coming together to serve those in need during critical times. This could not have been possible without YOU. Your captivating art wasRead more

New Product Update: Add Ultra Premium Masks to Your Artist Shop!

The holidays are upon us, yet the global pandemic rages on. The Centers for Disease Control and Prevention (CDC) still recommend that everyone wears a cloth face covering while out in public to protect themselves and their neighbors. In other words, everyone must get more comfortable wearing face masks. We want to help you and your customers accomplish this goal. Add our recently launched Ultra Premium Face Mask to your Artist Shop today! This new addition to the Threadless catalogRead more

Threadless Causes: Making a Difference with Your Artist Shop

Willpower, collaboration, perseverance. It’s going to take that and a whole lot more to reshape the world to be as inclusive and socially aware as we all envision. However, it isn’t always obvious how we as individuals can leverage our unique skills to enact tangible change in our own communities and beyond. That’s why we are excited to present Threadless Causes, an incredibly easy way for you—the artist—to raise funds for the initiatives you support, from Suicide Prevention to HumanitarianRead more

How to Make Your First Sale—and the Next

A mysterious voice in a cornfield somewhere in Iowa once said, “If you build it, they will come.” The same is true for your Artist Shop, but when they come, will they buy? Luckily, you won’t have to wait for an apparition to answer that question if you follow a few simple tips on how to make your first sale. There’s a lot of variables in converting visitors to customers, but the following suggestions can help you lure fish inRead more

New Product Update: Introducing Greeting Cards!

As you may have heard, Greeting Cards are now available in your Artist Shop! While we’ve all received cards in varying degrees of banality and awesomeness, how can YOU make amazing Greeting Cards that will delight your customers and fans and prompt them to purchase? While you have your art game on lock, we’re here to give you some general ideas that may prompt moments of design clarity as you populate your Shop with new or tweaked designs perfect forRead more

Promoting During the Shutdown

You’re still making art and designs, you still need to pay rent, but it might feel super weird – if not utterly tone deaf – to actively promote when so many people are having such a tough time. So what do you do? We take your success and well-being very seriously and want to share some resources and tactics that we think might help, while still being very sensitive to the current state of the world. To this end, weRead more

The Top 5 Products to Have in your Artist Shop

So you’ve taken the first step and decided to open an Artist Shop. Congratulations! Now what? Branding your shop is an obvious first step, and we have multiple sources to help you do that. But first, let’s start with a few designs you want to offer in your shop once it launches. Once you have those designs uploaded and ready, the next step is the fun part! What products do you want to place them on? Knowing what products sellRead more