2020 Year in Review: The Resilience and Growth of Our Artist Community

2020 was a gauntlet. From a global pandemic to natural disasters, the year’s onslaught of events had a tremendous impact on the whole world. But doom and gloom weren’t the prevailing themes of the year. Instead, they were perseverance and togetherness in isolation. We’re incredibly proud of the entire Threadless community for not only showing resilience, but also coming together to serve those in need during critical times. This could not have been possible without YOU. Your captivating art wasRead more

New Product Update: Add Ultra Premium Masks to Your Artist Shop!

The holidays are upon us, yet the global pandemic rages on. The Centers for Disease Control and Prevention (CDC) still recommend that everyone wears a cloth face covering while out in public to protect themselves and their neighbors. In other words, everyone must get more comfortable wearing face masks. We want to help you and your customers accomplish this goal. Add our recently launched Ultra Premium Face Mask to your Artist Shop today! This new addition to the Threadless catalogRead more

Threadless Causes: Making a Difference with Your Artist Shop

Willpower, collaboration, perseverance. It’s going to take that and a whole lot more to reshape the world to be as inclusive and socially aware as we all envision. However, it isn’t always obvious how we as individuals can leverage our unique skills to enact tangible change in our own communities and beyond. That’s why we are excited to present Threadless Causes, an incredibly easy way for you—the artist—to raise funds for the initiatives you support, from Suicide Prevention to HumanitarianRead more

How to Make Your First Sale—and the Next

A mysterious voice in a cornfield somewhere in Iowa once said, “If you build it, they will come.” The same is true for your Artist Shop, but when they come, will they buy? Luckily, you won’t have to wait for an apparition to answer that question if you follow a few simple tips on how to make your first sale. There’s a lot of variables in converting visitors to customers, but the following suggestions can help you lure fish inRead more

New Product Update: Introducing Greeting Cards!

As you may have heard, Greeting Cards are now available in your Artist Shop! While we’ve all received cards in varying degrees of banality and awesomeness, how can YOU make amazing Greeting Cards that will delight your customers and fans and prompt them to purchase? While you have your art game on lock, we’re here to give you some general ideas that may prompt moments of design clarity as you populate your Shop with new or tweaked designs perfect forRead more

Promoting During the Shutdown

You’re still making art and designs, you still need to pay rent, but it might feel super weird – if not utterly tone deaf – to actively promote when so many people are having such a tough time. So what do you do? We take your success and well-being very seriously and want to share some resources and tactics that we think might help, while still being very sensitive to the current state of the world. To this end, weRead more

The Top 5 Products to Have in your Artist Shop

So you’ve taken the first step and decided to open an Artist Shop. Congratulations! Now what? Branding your shop is an obvious first step, and we have multiple sources to help you do that. But first, let’s start with a few designs you want to offer in your shop once it launches. Once you have those designs uploaded and ready, the next step is the fun part! What products do you want to place them on? Knowing what products sellRead more

7 Ways to Grow Your Business with Social Media

One of your simplest and most accessible marketing tools as a small business owner is social media. It’s a powerful, impactful way to meet customers on their terms. With social media, you can increase brand awareness, connect with current customers, and grow your audience. The trick (as always) is strategically leveraging social media in an efficient and authentic way for your brand.  We’ve gathered seven of our favorite Creative Resources to help stoke your social success and grow your business.Read more

Curating Gift Guides for Your Artist Shop

As a small business owner, you know how important it is to utilize every tool you have — newsletters, social media, a promotion schedule, and keeping your shop up to date with your latest designs. It can be overwhelming, but there are easier ways to elevate your customer’s shopping experience in your shop without thinking about it too much. This is where curating a gift guide for your customers comes in! Finding your target audience Gift guides are a greatRead more

Add New Designs and Promote them Frequently for Artist Shops Success

Want to know one of the biggest keys to success we’ve heard from thriving Artist Shops owners? It’s not just dialing in your audience and really understanding who you’re designing for (though that’s important). It’s not simply hosting a bunch of giveaways on social or constantly running sales (though both of those things are important).  It may seem obvious, but regularly creating and promoting your new designs is the best way to drive sales and growth for your Artist ShopRead more

Give Customers Holiday-Ready Designs

Help your customers get in the holiday spirit with designs perfectly paired for Christmas, Hanukkah, Kwanzaa, or any other yuletide occasion. It’s as true for the winter holidays as any other major holiday (St. Patrick’s Day, Easter, Valentine’s Day, the list goes on), people want to celebrate wearing holiday-themed apparel. Make brand-new designs this season, perfectly crafted for cozy apparel, that embrace your favorite (or least favorite) parts of the holidays. Create ugly sweater designs, cross-stitch or knitting inspired art,Read more