Every year, the holiday season brings a surge in consumer spending, with shoppers eagerly searching for unique and memorable gifts. According to the National Retail Federation, more than half of surveyed shoppers also plan to do their holiday shopping online.1 This festive period offers a prime opportunity for Artist Shop owners to capture the attention of these customers with specially curated holiday collections. By utilizing the Collections feature in your shop, you can curate a dedicated landing page showcasing yourRead more
Posts tagged: #Gift Guides
6 Posts You Must Read for Holiday Success
The holiday season is your Artist Shop’s time to shine. According to a recent survey conducted by the National Retail Federation (NRF), more than half of consumers plan to do their holiday shopping online in 2021. They also expect to spend an average of $998 on holiday gifts and other items. With today’s shopping trends, your online shop has potential for great success this holiday season. But you must have a comprehensive holiday game plan in place—and we can helpRead more
Transform Your Collections into Holiday Gift Guides
According to a 2022 survey conducted by Criteo, more than half of Gen Z and Millennials are planning to spend more online this year than they did in 2021.1 This increase presents more opportunities for Artist Shop owners to boost their traffic and conversion rate. One way of guiding your customers into making purchase decisions is to create holiday gift guides. The Collections feature in your Artist Dashboard lets you make a unique landing page in your shop for designsRead more
Winter is Coming: Prep Your Shop for the Holidays
E-commerce takes the danger out of holiday shopping. Consumers no longer have to camp outside of department stores in the cold for the sake of getting a good deal, or literally duke it out with fellow shoppers over a hotly anticipated product. If they choose, they can get all of their holiday shopping done with just a few taps on their phone. According to the National Retail Federation (NRF), e-commerce accounted for 20.1% of total holiday sales in 2019. ExpertsRead more
Curating Gift Guides for Your Artist Shop
As a small business owner, you know how important it is to utilize every tool you have — newsletters, social media, a promotion schedule, and keeping your shop up to date with your latest designs. It can be overwhelming, but there are easier ways to elevate your customer’s shopping experience in your shop without thinking about it too much. This is where curating a gift guide for your customers comes in! Finding your target audience Gift guides are a greatRead more