Building a T-Shirt Business: Week 3 Artist Shops is a platform associated with creatives, designers and artists, but it can be used for anything. What I’ll be attempting in this series is to build a t-shirt business from scratch within the limitations of 30 minutes a day. Expect a lot of hacks, automation, and stealing to get this done. Read the rest of the series here: Week One & Week Two Day Eleven Social Promotion It’s time to get a couple social media accounts created. I’m going toRead more
Posts tagged: #ecommerce
14 Ways to Make Your First Sale
If your online shop is awesome, but no one is around to see it, does it make a sale? After taking all the time you need to set up your store, it can be easy to hit a brick wall when you get to the whole how-do-I-sell-this-stuff part. There’s no magic “That Was Easy” button when it comes to making your first sale, but there are a ton of tips and tricks that can help you get there. Here are some 14 tips to help youRead more
How to Build Your Social Media Audience
We’ve all been there: you write a killer tweet, publish it, sit and wait for those retweets to start pouring in, annnd… nothing happens. Anyone who’s tried building a social following for their online store, their art, for their blog, etc. knows that it’s not as simple as “if you tweet it, they will ‘Like’”. Learning how to build your social media audience and then putting those methods into practice takes work, and definitely takes time. But they say, “the best way to learn is by doing.” So weRead more
How to Build a T-Shirt Business: Week 1
Building a T-Shirt Business Artist Shops is a platform associated with creatives, designers and artists, but it can be used for anything. What I’ll be attempting in this series is to create a new t-shirt business from scratch within the limitations of 30 minutes a day. Expect a lot of hacks, automation and stealing to get this done. Want to read the other parts? Week Two & Week Three Day One Brand Focus I’ve decided to focus on martial arts as a theme. I’veRead more
Introducing Artist Shops 1.5, Now With Wall Art!
Been wanting to print your Artist Shop designs on 100% cotton paper as well as 100% cotton tees? Now you can! Announcing Artist Shops 1.5, now with Wall Art! We’re as excited about this new Artist Shops feature as Apple was about the iPhone 7. Now you can put designs that already live in your shop (as well as any new designs) on art prints, framed art prints, or stretched canvases in a slew of sizes that would make for a cohesive gallery wall. How do I set up wallRead more
10 Podcasts You Should be Listening to
There are a ton of helpful ecommerce and marketing books out there. But you’re a busy artist growing their business, maybe growing your online store. You don’t always have time to sit down and read Ecommerce For Dummies. That’s where podcasts can come in handy. Podcasts allow you to multi-task, maybe make some art and tend to your shop, while you passively listen and get some amazing advice. If you want lots of ecommerce answers with none of the hours put into scouring through booksRead more
How to Launch and Grow Your Artist Shop
With e-commerce making it easier to reach a global audience, actually setting up an online shop shouldn’t feel like a virtual Rube Goldberg machine. That’s why we created the Artist Shop platform in the first place – to make your online store as easy as possible so you have more time to make awesome art and less time spent doing this: Artist Shops aim to make e-commerce as easy as scrolling through “confused John Travolta” gifs on Giphy. But as easy as it is to set up a shop of your own,Read more
Tips to Create Effective Promotions
There’s more to creating effective promotions than just getting a wacky inflatable tube man…especially since we’re talking about online shops here, so wacky inflatable tube man will probably not help you. There are a lot of factors you might want to think about – type of sale, how much you can afford to discount an item (literally), planning out sales and promoting them on social, factoring in how much you have to make to break even with that wacky inflatable tube manRead more
How to Support a Political Movement with an Online Store
Online stores like Artist Shops can be used for a lot more than just an artist selling their personal work. You can get creative with them by opening an Artist Shop that sports team apparel (see what I did there) or sells designs that support a cause. And one of the clearest examples of that that we have in Artist Shops is “Bernie Threads.” You no doubt recognize the design of the “Not Me, Us” Bernie Sanders poster design thatRead more
What is SEO and How do You Use it?
Whether or not you’ve heard the three-letter-‘word’ “SEO,” there’s one question we can all relate to: “WTF is SEO…” SEO stands for Search Engine Optimization. Which also kind of begs the same question: “wtf is search engine optimization?” Search engines like Google and Bing have always been tools to gauge the popularity of sites. SEO kind of leaves a trail of crumbs for ants to follow, if you will, or a trail of Reese’s Pieces for ET – it sets up a path for searchRead more
Pricing: How Much is Too Much?
What’s the price of pricing too high or low? Because on the one hand, you want to charge low enough that people won’t look at your price and go, “pssh I could use that on beer instead.” On the other hand, you don’t want to charge $5 a t-shirt and end up making negative moneys. Much like internship experience, you can’t pay for food with negative moneys. You could risk it and price too high or low, but at whatRead more
How Many Products Should I Have in My Shop?
This is a question that is a surprisingly easy thing to overlook until you’re actually getting your PNGs ready and thinking, “wait…how many products should I have in my shop?” Truth is, there is no one magic number of how many items = the perfect amount of items for your shop. From the audience to the product to the parent site, there are a ton of variables that come into play when deciding the right amount for your shop. So, to cutRead more