It’s the most wonderful time of the year…especially for making sales! ‘Tis the season to get gift shopping, and because of this, the holidays are prime time for your to get an extra boost in sales and publicity for your store. Here are some tips for how to get your online store ready for the holidays! Update Your Online Store with Holiday Graphics & Sale Info Making a holiday-ized version of your business homepage and social media profile photos isRead more
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The Power of Limited Edition Merch: Creating a Buzz Around Your Shop
In the bustling world of e-commerce, the allure of limited edition merch is undeniable. These exclusive, often time-sensitive offerings are a way to build excitement around your Artist Shop without necessarily having to run a sale. Understanding the value of rarity and exclusivity can not only enhance your brand’s appeal but also give your sales some extra juice, especially during holidays and special events. The Appeal of Limited Editions: Understanding Consumer Psychology Limited edition merch taps into a basic humanRead more
Community Spotlight: 5 Shops with Killer Halloween Collections
Halloween isn’t just a one-night affair. For many, it’s a season, a mood, a lifestyle. For Artist Shop owners, the haunted holiday offers a thrilling opportunity to connect with customers in the most imaginative ways. Creating Halloween collections taps into the enthusiasm of the season, drawing in shoppers keen on expressing their ghostly vibes. Today, we’re diving into the crypt to unearth some of the most spellbinding Halloween collections at Artist Shops. We hope their creativity will inspire you toRead more
Fall Products Guide: Maximize Your Sales with a Robust Seasonal Lineup
Fall is a magical season of change and, for many, a favorite time of year. It’s also an opportune moment for you to expand your product range and provide season-centric items your customers will love. As the leaves turn golden and the temperatures drop, shoppers are seeking comfort, warmth, and autumn-inspired designs to spruce up their daily lives. Let’s dive into the fall products that will help boost your Artist Shop sales this season, should you emphasis them in yourRead more
The Secret to Winning Over Retail Partners: A Guide for Artist Shop Owners
For Artist Shop owners looking to elevate their designs and presence in the retail space, the journey might seem daunting. However, with the right strategies and some patience, this venture could unlock additional revenue streams for your brand. (Plus, seeing your art in popular stores and online catalogs is an incredible feeling!) As a part of the Threadless community, you’re already surrounded by resources and opportunities to expand your horizons. Let’s explore how you can make the most of themRead more
Impulse Goods: Top Artist Shops Products for Cart Building
The last time you shopped at a store, you probably at least glanced at the items on display at the cash register—stuff like candies, magazines, and novelties. These smaller, lower-priced items are there to entice shoppers to make impulse purchases and spend a little more than they originally planned. You can employ a similar strategy in your own Artist Shop by showcasing budget-friendly products that are great for cart building. According to a recent survey by SlickDeals.net, 73% of respondentsRead more
Promo Toolkit: Everything You Need to Build Social Media Posts for Your Shop
For more than 20 years, Threadless has helped hundreds of artists grow their art into successful brands. Over that time, our team has found that Artist Shop owners who enjoy the most success generally follow three essential steps: create, promote, and repeat. The Promo Toolkit is here to help you with the step that artists appear to stumble on most: promotion, particularly on social media. It’s no mystery why many artists struggle with this step. First off, promoting your ownRead more
How Artists Can Give Back on GivingTuesday
If you’re looking for ways to help communities in need during the holiday season, Threadless Causes makes it simple for artists and their supporters to give back on GivingTuesday and beyond. How does it work? This Artist Shops feature enables artists to donate a portion of their proceeds from any design in their shop to a Cause and charity of their choice. When those designs sell, Threadless matches the donation and sends it directly to the organization. With participating artistsRead more
Make Gift-Giving Easy with New Gift Cards for Your Shop
Whatever the reason, whatever the season, newly launched Gift Cards for your Artist Shop are a lifesaver for indecisive and last-minute shoppers. Not only are they a quick and convenient gift idea for your customers, but they also open up opportunities to increase your brand awareness, sales, and growth. With supply chain issues causing a rise in inflation and product shortages, more shoppers are looking for Gift Cards to fill the void. According to a 2022 survey conducted by Fiserv,Read more
Our Staff’s Favorite Products for Your Artist Shop
To illustrate the value of having a diverse product selection, we asked our own staff to share the Artist Shops products they gravitate towards the most. As you’ll see, everyone has their own unique styles and preferences that inform their purchasing decisions. These favorite products for your shop are all items we use in our day-to-day lives. As a shop owner and e-commerce brand, you will limit your sales potential if you only sell one type of product. This isRead more
Create a Free “Link in Bio” Landing Page for Your Brand
If you’re looking to sell your art online, you should make it as easy as possible for your social-media followers to find you on all platforms where they can support you. But that gets tricky on Instagram since it only allows you to add one external link to your bio. Plus, the app doesn’t allow hyperlinks in posts to your feed. So how else are you supposed to share links to all of the rad stuff in your shop? WeRead more
10 Ways to Recharge Your Creative Energy
Some people say the holiday season is the most wonderful time of the year. They might even knock on your door and sing to you about it. But if you’re in the business of selling your art online, the holidays can be mentally exhausting. There’s so much to stay on top of, and by the end of it all, you might feel like your tank is on E. If you’ve started the new year burned out, being creative can feelRead more