The Secret to Winning Over Retail Partners: A Guide for Artist Shop Owners

For Artist Shop owners looking to elevate their designs and presence in the retail space, the journey might seem daunting. However, with the right strategies and some patience, this venture could unlock additional revenue streams for your brand. (Plus, seeing your art in popular stores and online catalogs is an incredible feeling!) As a part of the Threadless community, you’re already surrounded by resources and opportunities to expand your horizons. Let’s explore how you can make the most of themRead more

A Beginner’s Guide to Exhibiting at Fan Conventions

Have you ever attended a huge event like San Diego Comic Con (SDCC) and thought about exhibiting your own art at fan conventions? Or maybe you’ve never been to a convention, but are curious what it entails and how it could grow your following. This guide shines a light on the exhibitor experience with insights from Threadless team members Lance, Dustin, Anna Lisa, and Lucho, all of whom participated in conventions this summer. Lance and Dustin recently represented Threadless alongsideRead more

Create a Free “Link in Bio” Landing Page for Your Brand

If you’re looking to sell your art online, you should make it as easy as possible for your social-media followers to find you on all platforms where they can support you. But that gets tricky on Instagram since it only allows you to add one external link to your bio. Plus, the app doesn’t allow hyperlinks in posts to your feed. So how else are you supposed to share links to all of the rad stuff in your shop? WeRead more

How to Successfully Launch a New Product with Artist Shops

Print-on-demand websites enable you to upload your graphic art and make it available for sale on a variety of products in only minutes. But despite how quick that process is, a product launch requires a lot more thoughtful planning for it to have a meaningful impact. If you’re looking to drive sales and grow your business, Threadless Artist Shops offers you a variety of tools and resources to help make your launch a success. Follow along to learn best practicesRead more

10 Answers to the Question “How Do I Get More Sales?”

After you’ve spent all that time making your homepage look awesome, tweaking your shop’s SEO, and setting up all of your social media accounts, it can feel discouraging when your products aren’t flying off the shelves like you want them to. So what’s an Artist Shop owner gotta do to get more sales? That’s the question of the century. Back in 2017, our team shared 8 Reasons You Might Not Be Seeing Sales, offering tons of advice that’s still helpfulRead more

Lifestyle Overlays That’ll Make Your Art Pop

Lifestyle photography showcases your products in real-life situations, out in the real world. This allows potential customers to envision themselves using your products in their everyday lives. 75% of online shoppers rely on product photos when deciding on a potential purchase¹. High-quality lifestyle photography not only helps you drive conversions in your Artist Shop, but it can also increase engagement on your social-media posts. More shares equals more conversions! Most lifestyle photography requires a professional-grade camera, near-perfect natural lighting, andRead more

The Foolproof Guide to Email Marketing for Beginners

I don’t care what you’ve heard, email marketing is NOT dead. In fact, you’re losing out on a huge percentage of revenue if you don’t have an email strategy set up! Neil Patel quotes email marketing at an estimate of 23% of a total business revenue. The good thing is, it’s not too late to build your email-marketing strategy. So if you’re a beginner and want to learn about email best practices, this is a great place to start. 1.Read more