The holiday season is upon us, and it’s more than just twinkling lights and merry songs. It’s a pivotal time for e-commerce. According to the National Retail Federation, holiday sales during November and December have made up roughly 19% of total retail sales over the past five years, and the figure can be higher for some retailers.1 This data underscores the monumental potential the holidays bring to online merch stores like yours. It is not just recommended, it’s critical toRead more
Posts tagged: #holiday photography
Your 2022 Artist Shops Holiday Checklist
The holiday shopping frenzy has begun and it’s your time to capitalize on the busiest season of the year for e-commerce. There’s so much to do and so many opportunities for your brand to grow that it can feel overwhelming. Where do you even start? The Artist Shops Holiday Checklist is here to guide you through the hectic season and help ensure your holiday promotions are a success. The strategy? Divide and conquer. We split this year’s checklist into fourRead more
Your Artist Shops Holiday Checklist: 2021 Edition
We’re already deep in the trenches of the holiday season. If you’ve been here before, welcome back! First time? Just follow our lead and we’ll help you navigate through the chaos of running an online shop during the busiest time of the year. There’s a lot to do to ensure your holiday season is successful, from refreshing the look of your shop to strategizing promos to mapping out your social media schedule. We want to make that to-do list lessRead more
Winter is Coming: Prep Your Shop for the Holidays
E-commerce takes the danger out of holiday shopping. Consumers no longer have to camp outside of department stores in the cold for the sake of getting a good deal, or literally duke it out with fellow shoppers over a hotly anticipated product. If they choose, they can get all of their holiday shopping done with just a few taps on their phone. According to the National Retail Federation (NRF), e-commerce accounted for 20.1% of total holiday sales in 2019. ExpertsRead more
Make Your Lifestyle Photography Festive for the Holidays
With the holidays right around the corner, it’s time to spruce up your lifestyle photography for the biggest shopping season. Making your product images seasonally relevant is a great way to give your sales a boost heading into the new year. How do Seasonally Relevant Photos Boost Sales? Dressing up your online shop for the holidays is a proven strategy to boost sales. Seasonal sales and promotions influence 65% of shoppers’ holiday purchases, according to a recent survey by theRead more