Facebook, LinkedIn, Twitter, and even Threadless Artist Shops may all be pretty different online outlets. But the one thing they (and most social media outlets) have in common is that you can add a cover photo to the top of your page. Cover photos are a relief for those of us who are indecisive when picking out our profile picture. But besides being fun and cool-looking, cover photos can also be a great tool to uniquely advertise your art! Here are aRead more
Posts filed in: Facebook Marketing
Social media is for way more than just creepin’ and cat videos. Love it or hate it, utilizing social media is a key part of building your online audience and getting your brand seen. But social media can be a bit of a double-edged sword. On the one hand, it connects you to anyone in the world with wifi and a Twitter handle. On the other, it’s easy to feel like your posts are getting lost in a sea of selfies and that getting the views, likes, and traffic you want is impossible. Luckily, there are hundreds of ways you can give yourself a leg up on social media and take yourself from merely posting on Facebook, to true Facebook marketing. Learning how to use Facebook ads (without breaking the bank), how to hashtag, and how to get more followers on social media by posting engaging content are all key parts of building your social media following that we’ll help you with right here.
How to Make a Gif to Promote Your Shop
You gotta love Gifs. Whether you’re sending them to friends or staring at Hamilton Gifs over and over again to feel like you’ve seen the show (tested and approved), Gifs are fun little loops of endless possibilities; including being great advertising tools. If you’re wondering how to make a gif to advertise your stuff, check out exhibit A: our graphic designer Katie Lukes’ Artist Shop Gif: Katie’s Gif does a great job highlighting her designs, apparel, and Artist Shop in a sweet and simple Gif. And the great news?Read more
9 Ways to Get Your Art Noticed
“How do I get people to see my art?” – that is the question. Because let’s be real – there’s a lot of art out there. Not all of it is good, buy-worthy art, but the whole artistic industry is pretty saturated, and it’s easy for art to get lost in the fray. So how do you make yours stand out? Here 9 ways to get your art noticed: 1. Posters for Local Events Try starting local! If your town has a regular FarmersRead more
How to Promote Your Comic Book
With comics becoming more mainstream and more alternative comics being sought out, it’s a good time to be in the industry. No longer are comic conventions tiny, niche, intimate gatherings – now, they’re full of A-listers and attract hoards of crowds. They’re the new cool and it’s more important than ever to learn how to promote your comic book or webcomic. 5 Ways on How to Promote your Comic Book 1. Crowdfunding TO PROMOTE YOUR COMIC BOOK Don’t underestimate the power ofRead more
Tips to Create Effective Promotions
There’s more to creating effective promotions than just getting a wacky inflatable tube man…especially since we’re talking about online shops here, so wacky inflatable tube man will probably not help you. There are a lot of factors you might want to think about – type of sale, how much you can afford to discount an item (literally), planning out sales and promoting them on social, factoring in how much you have to make to break even with that wacky inflatable tube manRead more
How to Support a Political Movement with an Online Store
Online stores like Artist Shops can be used for a lot more than just an artist selling their personal work. You can get creative with them by opening an Artist Shop that sports team apparel (see what I did there) or sells designs that support a cause. And one of the clearest examples of that that we have in Artist Shops is “Bernie Threads.” You no doubt recognize the design of the “Not Me, Us” Bernie Sanders poster design thatRead more
February Wrap-Up!
In honor of spring creepin’ just around the corner, we decided to get a jump on some of our spring cleaning by organizing some helpful links from around the interwebz for ya! The internet is vast. And it can be hard to filter through which posts are helpful, which are redundant, and which are straight up BS. Sometimes we find resources (blog posts, articles, the occasional funny) that we share amongst ourselves because we find them helpful or insightful. And now, atRead more
The Best Times for Social Media Posts
So, the road so far: we’ve looked at social media channels you should be using, how to frugally use those sites for advertising, and how to make your posts on those channels super engaging. But WHEN are the best times for a social media posts? Minor details, right? If social media posts are published and no one is around to see it, does it make a sound? And by sound I mean internet buzz that translates into sales, fans and followers. Believe itRead more
Ideas for Creating Engagement-Worthy Content
It’s one thing to say that you have to make your content creative. But how do you actually do that? It’s easier said than done. The key is getting your audience to actually engage with what you’re posting. And there are ways to make your content stand out and to get people coming back. Here are a few ideas to get your brain storming: The Coffee Shop Tip Jar Method Have you ever been to a coffee shop where theyRead more
7 Tips for Creating Creative Social Media Content
Marketing yourself can be the classic “left brain, right brain” balance. On the analytical side, you have a mission: to build your brand. On the more artistic, right-brain side: you want to have fun with it and do it in a way that’s creative. You want your social media to work for you from a seller aspect, sure. But you’re also a creative – not a corporation whose one goal is to shove their product down people’s’ throats. So how do youRead more
How to Social Media
Shockingly, social media isn’t just for sending tweets that say “omg i love u plz retweet or ill DIE ?” to celebs (they love that, trust me.) It’s also an insanely good – and crucial – tool to promote your product and yourself. Let’s look at 1: what sites create the most sales, 2: which to use, 3: how to use them and 4: how to get creative with them. What sites create the most sales? Facebook is the leaderRead more