Capturing the Mood: How to Evoke Emotions with Your Color Choices

Color is a powerful tool in the hands of any designer. It can sway thinking, change actions, and cause reactions. For Artist Shop owners, using colors to evoke emotions can transform designs from good to unforgettable. While the scientific exploration of color psychology is still relatively new, and more research is needed to fully understand the mental and physical effects of colors, studies have shown that people generally associate certain colors with specific emotions.1 Understanding these universal associations and theirRead more

Stand Out on Social: Engaging Video Strategies for Shop Owners

As an Artist Shop owner, promoting your merch on social media is essential to making sales and growing your brand. This type of marketing is most effective when it features content that captures attention and engages without feeling like just another ad. Creating promotional content that feels natural and authentic is what makes you stand out on social. In this post, we’ll show you a variety of Threadless influencer videos that are examples of how to make your Instagram andRead more

The Role of Design Scoring in Getting Your Art Featured at Threadless

One of the most common questions we receive from Threadless artists is, “How do I get my designs in the Threadless Marketplace?” A significant step in this journey—and often the game-changer—is the design scoring process. This is where the greater Threadless community weighs in, helping to determine which designs have the potential to thrive. Understanding this process is key, as high scores can significantly boost your design’s chances of grabbing the Threadless team’s attention and ultimately earning a feature. FollowRead more

Art Trends: The Timeless Appeal of Retro-Style Pixel Art

In the vast sea of digital art, one style resurfaces with a nostalgic charm that captures the heart of both creators and consumers alike: retro-style pixel art. This distinctive form, reminiscent of the early days of video gaming, has made a striking comeback in modern design, including Threadless’s vibrant marketplace. Understanding and incorporating this trend in your own Artist Shop is more than a nod to the past, it’s a way to connect with an audience that cherishes both nostalgiaRead more

Best Practices: Mastering the Art of Naming Your Designs

Today, we’re diving into a topic that, while seemingly straightforward, plays a pivotal role in your Artist Shop’s success: the art of naming your designs. In recent times, we’ve observed a trend among shop owners leaning towards keyword stuffing in their design names. While the intention—to improve searchability and visibility—is understandable, this practice often leads to long, unwieldy names that can detract from the overall shopping experience. Our goal here is to steer you towards more effective strategies, enhancing bothRead more

2024 Design Forecast: 10 Emerging Trends to Look Out For

As a Artist Shop owner in the ever-evolving landscape of e-commerce, staying ahead of the curve is key to captivating your audience. Understanding and incorporating emerging design trends into your art not only keeps your work fresh but also connects you with the pulse of what shoppers are seeking. In this post, we’re diving into the design trends that we predict will make waves through 2024. Based on our market research, we’ll explore what makes these trends unique and whyRead more

Apparel Update: More Sizes and Colors Available in Your Artist Shop

Exciting news for Threadless Artist Shop owners! You may have already noticed that there’s been a significant update to the apparel options in your shop. Threadless has recently expanded your range of apparel sizes and introduced a vibrant new palette of garment colors. This isn’t just a minor addition, it’s a major leap towards more inclusive and expressive options for your shop. With this update, you can now offer styles with a broader selection of sizes, ensuring everyone finds theirRead more

Asking Artists: What’s Your Creative Process Like? – Part 2

In the first installment, we explored the intriguing ways artists transition from the initial spark of an idea to a finished piece in their Artist Shop. The journey from concept to creation is as varied as the artists themselves, and we’re excited to delve further into this artistic exploration. In this continuation, we’re featuring a new group of talented individuals, each with their own unique creative process. Discover how they overcome the daunting blank screen, transform their imaginative concepts intoRead more

The Power of  Limited Edition Merch: Creating a Buzz Around Your Shop

In the bustling world of e-commerce, the allure of limited edition merch is undeniable. These exclusive, often time-sensitive offerings are a way to build excitement around your Artist Shop without necessarily having to run a sale. Understanding the value of rarity and exclusivity can not only enhance your brand’s appeal but also give your sales some extra juice, especially during holidays and special events. The Appeal of Limited Editions: Understanding Consumer Psychology Limited edition merch taps into a basic humanRead more

Rank Higher in Holiday Google Searches: Tips for Upping Your SEO Game

‘Tis the season to optimize your Threadless Artist Shop for holiday-related Google searches! Did you know that a whopping 87% of online holiday shoppers have reported using Google properties as a shopping resource during the holiday season?1 This statistic, courtesy of Google themselves, underscores the immense value of SEO (Search Engine Optimization) for boosting your sales during the festive period. In this blog post, we’ll guide you through the holiday SEO essentials, from keywords to shop optimization, so you canRead more

Community Spotlight: Holiday Collections by Strange Planet, Archie Comics & More

Every year, the holiday season brings a surge in consumer spending, with shoppers eagerly searching for unique and memorable gifts. According to the National Retail Federation, more than half of surveyed shoppers also plan to do their holiday shopping online.1 This festive period offers a prime opportunity for Artist Shop owners to capture the attention of these customers with specially curated holiday collections. By utilizing the Collections feature in your shop, you can curate a dedicated landing page showcasing yourRead more

Get Holiday Shoppers to Spend a Little More with Stocking Stuffers

The holiday season is a time of wonder, where the smallest of gestures can hold the most significant of meanings. Stocking stuffers embody this sentiment for many shoppers. But from the perspective of a shop owner, offering these smaller, typically lower-priced items are a strategic way to motivate guests to spend a little more than they originally planned. It’s a means of increasing the average order value in your Artist Shop during the busiest shopping season of the year. StockingRead more