Best Practices: Mastering the Art of Naming Your Designs

Today, we’re diving into a topic that, while seemingly straightforward, plays a pivotal role in your Artist Shop’s success: the art of naming your designs. In recent times, we’ve observed a trend among shop owners leaning towards keyword stuffing in their design names. While the intention—to improve searchability and visibility—is understandable, this practice often leads to long, unwieldy names that can detract from the overall shopping experience. Our goal here is to steer you towards more effective strategies, enhancing bothRead more

Top 10 Trending Keywords in the Marketplace This Summer

If you started your own Artist Shop with the goal of growing your art business, the Threadless Marketplace will help you get discovered. One way you can use it to attract new customers is by creating designs around search terms that are currently trending. If you’re interested in this strategy, we’ve gathered a list of popular keywords that have been trending in the Marketplace this summer. Before we start, here are a few things you should know about the ThreadlessRead more

Trends, Tags, and Driving Sales in your Shop

Design trends play an important role in identifying sales opportunities. Both website search behavior and sales trends allow you to know what topics and terms are currently popular. This critical information is instrumental in helping Artist Shop owners design and launch products that align with what customers are searching for. In fact, top search terms and top-selling designs on Threadless play an important role in defining our own design release schedule. You too can use this approach to design with popular searchRead more